Steven Feinberg has spent more than thirty years applying the study of human behavior to performance efficacy. For the past twenty-three years, he has advised senior executives on key leadership, team, and organizational issues, with an emphasis on advantage-making: how to maximize their opportunities.
As President of Steven Feinberg, Inc., he has designed and developed advantage-making programs that have turned around ailing organizations, teams, and leaders in multiple industries and business environments.
His client list ranges from Fortune 500 firms to start-ups, and includes Wells Fargo, Visa, Citibank, Sun Microsystems, Plantronics, Symantec, Cadence Design Systems, HBO & Co., BEA Systems, Synopsys, NVidia, Pac Bell, Xilinx, Affymax, firstRain, and many more.
For twenty-three years, Steven has taught courses on leadership and organizational effectiveness in the University of San Francisco’s Department of Organizational Behavior and Leadership.
He graduated magna cum laude from the State University of New York at Buffalo, received an MSW from Tulane University, and holds a PhD from the Professional School of Psychology, San Francisco, CA.
For Steven, “getting leadership right” means acting as an Advantage-Maker.
Foreword xiii
Preface xv
Acknowledgments xxiii
Part 1 Strategic Shifting: How to See What Others Miss
Chapter 1 How to Shift the Odds in Your Favor in the Best of Times and the Worst of Times 3
Chapter 2 Breaking the Secret Code of the Great Advantage Makers 25
Chapter 3 Wise or Otherwise: Are You Following Any of the Hidden Laws of Defeat? 61
Chapter 4 Shifting to a Commanding (Ad)Vantage Point 87
Part 2 The Advantage Points: The Levers of Advantage Making
Chapter 5 Adaptive Stretching: It’s Not the BestWho Wins--It’s Who’s the Most Adaptive 111
Chapter 6 The Game Changer: If You Are in a Hole, Stop Digging and Change the Game 137
Chapter 7 Move or Lose: Manage Momentum to Advance Your Organization 169
Chapter 8 Strategic Influence: How to Get People to Say Yes in the Right Way to the Right Things 195
Chapter 9 Influence Perception: Helping People See What They Need to See 223
Chapter 10 Being an Advantage-Maker: How to Play in a Different League 251
Index 266
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