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Aim for the Heart: Write, Shoot, Report and Produce for TV and Multimedia

by
Edition:
2nd
ISBN13:

9781608716746

ISBN10:
1608716740
Format:
Paperback
Pub. Date:
2/1/2011
Publisher(s):
Cq Pr
List Price: $39.00

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What version or edition is this?
This is the 2nd edition with a publication date of 2/1/2011.
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  • The New copy of this book will include any supplemental materials advertised. Please check the title of the book to determine if it should include any CDs, lab manuals, study guides, etc.
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Summary

Al Tompkins reminds students about a disarmingly simple truth about broadcast journalism: people remember what they feel. If you aim for the heart with the copy you write and the sound and video you capture, you will never fail to grab your viewers and compel them to keep watching. With humor, honesty and directness, Tompkins bottles his years of experience and insight in a new second edition that offers students the fundamentals they need to master, with the practical know-how they can immediately put to use. Aim for the Heart is as close as you can get to having Tompkins's training sessions at the ready, from which students:' learn to listen when interviewing;' write an inviting lead;' get a memorable soundbite;' see how to light, crop, frame and edit compelling video;' learn the art of being a one man band, and' translate their broadcast story into an interactive online story.


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