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One source of help in this essential quest is the field of study called anthropology. The author, an expert in this field, taps its insights for missionaries in a way that few others do.
The late Paul G. Hiebert (1932-2007) was distinguished professor of mission and anthropology at Trinity Evangelical Divinity School and previously taught at Fuller Theological Seminary. He also served as a pastor and missionary to India. He received his PhD from the University of Minnesota and was the author or coauthor of numerous articles and books in the fields of anthropology and missions.