9780470343777

Billion Dollar Green : Profit from the Eco Revolution

by ;
  • ISBN13:

    9780470343777

  • ISBN10:

    047034377X

  • Edition: 1st
  • Format: Hardcover
  • Copyright: 2008-12-22
  • Publisher: Wiley
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Summary

Most Americans have no clue how quickly our internal supplies are crumbling. Tobin Smith will give you the facts and forecasts on growth in the "green investing front" and let you see for yourself just how large this opportunity is - right now and for years to come. This is the fastest growing sector - 13-fold over the next decade! Clean UP will show you how to make a small fortune now from "bridge green technologies," closing the gap between traditional and alternative fuels. Smith will also introduce you to a number of segments of the green investing world--taking you inside these agents of change and detail 8 to 10 companies who are real growth stocks with investment profit potential. This book is for anyone interested in investing in the companies that will make billions from the solutions to the billion-dollar problems in the green technology space.

Author Biography

Tobin Smith is the founder and Editor of ChangeWave Investing (www.changewave.com), a subsidiary of InvestorPlace Media. For seven years, he has served as a contributing market analyst for Fox News Channel; he currently co-stars on Bulls & Bears, cable television's number-one-rated investment program. Smith has also appeared on CNBC, CNNfn, Bloomberg TV, and CBS Radio, among many media outlets. He is the author of the New York Times, Wall Street Journal, and USA Today bestseller ChangeWave Investing: Picking the Next Monster Stocks of the New Economy.

Jim Woods is ChangeWave Research's Senior Editor. He has covered stocks and the economy as a financial journalist for nearly two decades. Woods holds a BA in philosophy from the University of California, Los Angeles, and is a former U.S. Army paratrooper.

Table of Contents

Forewordp. xiii
Prefacep. xv
Introduction: It's a Green, Green, Green Worldp. 1
What Drives the Green Wave?p. 2
An Oily Propositionp. 3
We Want Our NRG!p. 4
A Cleaner Futurep. 4
Green Is Getting Cost Competitivep. 5
Mo' Money, Mo' Growthp. 6
The Greening of the Consumerp. 7
Building a Green Portfoliop. 7
Environment Protection Becomes Big Bucksp. 8
The Goal of This Bookp. 8
Catalyzing into Green: Why, and Why Now?p. 11
Rising Global Energy Demandp. 12
The Chindia Syndromep. 14
Where Does That Energy Come From?p. 15
Energy Security: The New Cold Warp. 18
Carbon Concernsp. 20
Mandating Growth: Creating Greener Pasturesp. 25
Green Public Policyp. 26
Mo' Money, Mo' Growthp. 28
The Green Capital Boomp. 29
The VC Viewp. 30
Making Real Moneyp. 31
Waving The Green Flag: Clean Transportationp. 35
Driving Along in My Automobilep. 36
A Green Way Forwardp. 37
The Hybrid Theoryp. 38
Plug In and Fire Up the Enginep. 40
EV All the Wayp. 41
How Do We Make Money?p. 43
The Bleeding Edgep. 45
Words of Cautionp. 45
I Wanna Soak up the Sun!: Harnessing the Profit Power of Solarp. 47
Sand and Sun, Not Just a Vacation Mantrap. 48
Costs and Incentives: Creating Sunny Choicesp. 50
Let the Sunshine Inp. 52
The Changewave Thesisp. 55
Solar Superstarsp. 58
A Solar Epiloguep. 63
Water, Water, Everywhere, Nor Any Drop to Drink: Sympathizing with the Ancient Marinerp. 69
You're Going to Drive Me to Drinkingp. 71
If You Build It, They Will Drinkp. 72
A Tall Drink of Green Waterp. 73
The Alliance Dips Its Toe into the Waterp. 75
Splashing Around in the Water Investment Poolp. 76
Toweling Off-and on to the Power Gridp. 78
Avoiding "Grid" Lock: The Powers that Be Are Going Smartp. 81
A Vision for the Modern Gridp. 82
Seven Valuable Virtues of the Modern Gridp. 84
Meters for the New Millenniump. 86
The Smart Meter Playersp. 88
Adopting the Information Solutionp. 90
Eco-Efficient IT: The Nerds Are Turning Greenp. 91
What Is Virtualization?p. 92
Saving Kilowatts Equals Saving Moneyp. 95
Virtually the Bestp. 96
Eco-Efficient IT Is the Futurep. 99
Green Plastics: Cleaning Up Society's Legacyp. 101
The Rise of Green Plasticsp. 102
The Why and Who of Green Plasticsp. 104
A Question of Cost and Market Adoptionp. 106
Just a Drop in the Bio Bucketp. 107
Fill 'Er Up with Biofuels: Growing Your Own Octanep. 109
Ethanol: The Good, the Bad, and the Uglyp. 111
Cellulosic Ethanolp. 113
Blame It on Riop. 115
Mandates, Tax Credits, and Tariffsp. 116
Investing in Team Ethanolp. 117
Bye-Bye Biologicsp. 119
Fuel Cells and Advanced Batteries: The Rise of Pink Bunny Powerp. 121
Fuel Cells: Hydrogen Anyone?p. 122
Fuel Cell Types and Applicationsp. 123
Big Costs, Big Benefitsp. 125
Powering Your Portfolio with Fuel Cellsp. 126
Advanced Batteriesp. 127
Wind Power: Harnessing Nature's Breathp. 131
Blowin' Up the Energy Chartsp. 132
The Good and the Bad of Blowin' in the Windp. 133
Turbines at a Glancep. 136
The Breezy Dynamics of Growthp. 136
Subsidies and Supply Shortagesp. 137
Investing in Windy Conditionsp. 139
Blowing on to Chapter 12p. 141
The New, Old Green Tech: Cleaning up Coal's Actp. 143
The Coal, Hard Factsp. 144
Movin' On Up from Low Grade to High Gradep. 145
Scrubbing Coal's Imagep. 146
The Great Carbon Roundupp. 147
A Deeper Shade of Greenp. 149
Living La Vida Verde: Green Buildings, Lighting, Natural Foods, and Lifestylesp. 151
The Green We Inhabitp. 152
By the Dawn's Early Green Lightp. 154
LED Lighting Leads the Wayp. 156
Green Movement Market Opportunitiesp. 159
Toward the End of a Green Journeyp. 161
Building a Green Portfolio: A Green Call to Armsp. 163
CAUTION: Green Portfolio Construction Aheadp. 163
The World Is Not Flat-It's Voraciousp. 165
Master List of Green Companiesp. 169
Green Investing Resourcesp. 175
Referencesp. 177
Indexp. 179
Table of Contents provided by Ingram. All Rights Reserved.

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