| Introduction |
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xiii | |
| PART I SETTING UP FOR YOUR BUSINESS |
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So You Want to Own Your Own Business? |
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3 | (4) |
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The Advantages adn Challenges of Business Ownership |
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7 | (12) |
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Advantages and Disadvantages of Different Business Organizations |
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Concerns Underlying Business Organizations |
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| PART II THE GREAT AMERICAN BUSINESS OPPORTUNITY |
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The Business Opportunity Package |
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19 | (6) |
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The Business Opportunity Marketplace |
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Business Opportunity Regulation |
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25 | (8) |
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Make Sure You Are Well Suited to Own a Business Opportunity |
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33 | (10) |
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Questions to Ask about the Business Opportunity and about You |
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| PART III THE GREAT AMERICAN BUSINESS FORMAT FRANCHISE |
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Understanding the Franchise Concept |
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43 | (10) |
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The Business of Franchising |
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The All-American Hard Sell |
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Buying Multiple Franchise Rights |
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53 | (6) |
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Types of Multi-Unit Franchise Programs |
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Protecting Your Development Investment |
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Franchise Sales Regulation |
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59 | (8) |
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How the Law Defines a Franchise |
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The Consequences of Being a Franchise |
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Make Sure You Are Well Suited to Be a Franchisee |
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67 | (6) |
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Is a Franchise for Everyone? |
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Attending a Franchise and Business Opportunity Trade Show |
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73 | (10) |
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How to Develop an Effective Method of Attending |
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83 | (4) |
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Handling the High Hype-to-Fact Ratio |
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Organizing the Information You Gather |
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87 | (4) |
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Setting Up a Filing System |
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91 | (12) |
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Five Great Questions Not Answered in the UFOC |
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103 | (6) |
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The UFOC Does Not Deliver Everything |
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The Key Sections of the Franchise Agreement |
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109 | (14) |
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Understanding the Basic Dynamic of the Franchise Agreement |
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Key Provisions Considered |
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Dispute Resolution Provisions |
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Franchisor Financial Information in the UFOC (and How Do I Read This Gobbledegook?) |
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123 | (6) |
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Franchisor Financial Disclosures |
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Accountant's Analysis Tips |
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Evaluating the Franchisor's Financial Standing |
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The Top Ten Warning Signs in Franchise Investments |
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129 | (4) |
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Closing On Your Franchise Purchase |
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133 | (4) |
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When Things Don't Work Out Resolving Franchisor/Franchisee Legal Disputes |
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137 | (8) |
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Lines of Defense: Contract Terms and Protective Laws |
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Dispute Resolution Toolbox |
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Renewing Your Franchise Rights |
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145 | (6) |
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Contract Terms and Renewal Rights |
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International Franchising |
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151 | (6) |
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The Globalization of Franchising |
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Keys to Foreign-Based Franchises |
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| PART IV THE BUSINESS OF BUSINESS OWNERSHIP |
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Negotiating Franchise Agreements and Business Opportunity Contracts |
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157 | (10) |
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Negotiating a Business Opportunity |
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Negotiating a Franchise Agreement |
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Why Is the Franchise Agreement So One Sided? |
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Understanding the Seller's Position |
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Franchisors' Inflexible Positions |
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Franchisors' Flexible Positions |
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Working With Lawyers and Accountants |
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167 | (6) |
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Using Accounting Services |
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What to Ask Your Legal and Accounting Advisors |
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Questions for Franchisees and Business Opportunity Owners |
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173 | (4) |
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Business Opportunity Questions |
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Skill Sets of the Successful Franchisee and Business Opportunity Owner |
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177 | (8) |
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Your Profits Are in the Details |
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185 | (2) |
| Appendix A State Franchise Relationship Laws |
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187 | (2) |
| Appendix B State Franchise Authorities |
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189 | (4) |
| Appendix C Other Information Sources |
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193 | (2) |
| Appendix D State Franchise and Business Opportunity Laws |
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195 | (4) |
| Glossary |
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199 | (4) |
| Index |
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203 | |
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