Top
Note: Supplemental materials are not guaranteed with Rental or Used book purchases.
Purchase Benefits
Free Shipping On Orders Over $35!
Get Rewarded for Ordering Your Textbooks! Enroll Now
Customer Reviews Read Reviews
Write a Review
What is included with this book?
| Introduction | p. 8 |
| Introduction to Creative Freelancing | p. 10 |
| What is Creative Freelancing? | |
| Nine Qualities of a Successful Freelancer | |
| Preparing for Freelancing | |
| Freelance Earnings | |
| Moonlighting | |
| Freelancing Fresh Out of School | |
| Setting Up Shop | p. 28 |
| Picking a Freelance Name | |
| Specializing vs. Generalizing | |
| Where to Work? | |
| Financing Your First Year | |
| Studio Tools and Equipment | |
| Also, Web & Interactive Design | |
| Finding Vendors | |
| Making It Official | |
| Creating a Business Plan | |
| Getting the Word Out | p. 50 |
| Establishing Your Brand | |
| Welcome Exposure | |
| The Portfolio | |
| Your Web Site | |
| Business Stationery | |
| Publicity | |
| Blogging | |
| Advertising | |
| Getting a Leg Up on the Competition | |
| Networking and Referrals | |
| Virtual Networking | |
| Mailings | |
| Ongoing Marketing Plans | |
| Working with Clients | p. 74 |
| Client 101 | |
| Getting the Job | |
| Weeding Out Bad Clients | |
| Approaching the Project | |
| Maintaining Communication | |
| Unhappy Clients and Canceled Jobs | |
| Boomerang Buyers | |
| Licensing Your Work | |
| Getting Paid | p. 96 |
| Putting a Price on Your Talent | |
| Hourly Fee Formula | |
| Calculating by the Project | |
| Estimates | |
| Terms | |
| Fee Negotiation | |
| Contracts | |
| When and How to Increase Fees | |
| Billing and Bookkeeping | |
| Taxes | |
| Agents | p. 118 |
| Is an Agent Right for You? | |
| The Benefits of Having an Agent | |
| Finding an Agent | |
| Working with an Agent | |
| Ending an Agent Relationship | |
| Balancing Your Business and Personal Lives | p. 136 |
| Goal Setting | |
| Working Smart | |
| Dealing with Creative Blocks | |
| Me Time | |
| Next Steps | p. 152 |
| Your First Year | |
| Should You Call it Quits? | |
| Should You Choose Growth? | |
| Partnering | |
| Collaborating and Outsourcing | |
| Hiring Staff | |
| Offering Internships | |
| Long-Term Success Strategies | |
| The Future Awaits | |
| Resources | p. 176 |
| Index | p. 180 |
| Acknowledgments | p. 182 |
| Table of Contents provided by Ingram. All Rights Reserved. |
The New copy of this book will include any supplemental materials advertised. Please check the title of the book to determine if it should include any access cards, study guides, lab manuals, CDs, etc.
The Used, Rental and eBook copies of this book are not guaranteed to include any supplemental materials. Typically, only the book itself is included. This is true even if the title states it includes any access cards, study guides, lab manuals, CDs, etc.
Need Help? Copyright © 1999-2024