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Part I Organization of a Business |
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1 | (102) |
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3 | (32) |
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Key Stakeholders in a Business |
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4 | (4) |
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4 | (2) |
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6 | (1) |
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6 | (1) |
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7 | (1) |
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7 | (1) |
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Summary of Key Stakeholders |
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7 | (1) |
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8 | (5) |
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Steps Involved in Creating a Business |
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8 | (2) |
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Success Stories about Creating a Business |
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10 | (1) |
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Impact of Technology on the Creation of Businesses |
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10 | (3) |
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Key Functions of a Business |
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13 | (2) |
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Interaction among Business Functions |
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13 | (1) |
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How Some Business Functions Enhance Decision Making |
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14 | (1) |
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Developing the Business Plan |
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15 | (4) |
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Assessment of the Business Environment |
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15 | (1) |
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16 | (1) |
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16 | (1) |
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17 | (1) |
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Summary of a Business Plan |
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17 | (2) |
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Increasing Value with Technology: Online Resources for Starting a Business |
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19 | (1) |
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Assessing a Business Plan |
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20 | (1) |
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College Health Club: Business Planning at College Health Club |
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20 | (3) |
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23 | (1) |
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23 | (1) |
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Review & Critical Thinking Questions |
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24 | (1) |
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24 | (1) |
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It's Your Decision: Business Planning at CHC |
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25 | (1) |
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26 | (1) |
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26 | (2) |
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26 | (2) |
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Case: Planning a New Business |
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28 | (1) |
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Video Case: Business Planning by Yahoo! |
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28 | (1) |
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29 | (1) |
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The Coca-Cola Company Annual Report Project |
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29 | (1) |
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30 | (5) |
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Selecting a Form of Business Ownership |
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35 | (30) |
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Possible Forms of Business Ownership |
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36 | (5) |
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36 | (1) |
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37 | (2) |
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39 | (2) |
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Business Online: Becoming a Corporation |
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41 | (6) |
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Comparing Forms of Business Ownership |
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46 | (1) |
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Increasing Value with Technology: Organizing Your Business by Using the Internet |
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47 | (1) |
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How Ownership Can Affect Return and Risk |
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48 | (1) |
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Impact of Ownership on the Return on Investment |
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48 | (1) |
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Cross Functional Teamwork: Sources of Risk Across Business Functions |
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49 | (2) |
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Self-Scoring Exercise: Do You Have the Skills Necessary to Succeed in Business? |
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51 | (1) |
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Impact of Ownership on Risk |
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51 | (1) |
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College Health Club: Business Ownership at CHC |
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52 | (1) |
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Obtaining Ownership of an Existing Business |
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53 | (3) |
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Assuming Ownership of a Family Business |
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53 | (1) |
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Purchasing an Existing Business |
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53 | (1) |
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53 | (3) |
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College Health Club: Considering a Franchise at CHC |
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56 | (1) |
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Global Business: Ownership of Foreign Businesses |
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56 | (1) |
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57 | (1) |
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57 | (1) |
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Review & Critical Thinking Questions |
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57 | (1) |
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58 | (1) |
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It's Your Decision: Ownership at CHC |
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58 | (1) |
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58 | (1) |
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Case: Deciding the Type of Business Ownership |
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59 | (1) |
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Video Case: Business Organization at Second Chance Body Armor |
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59 | (1) |
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60 | (1) |
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The Coca-Cola Company Annual Report Project |
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60 | (1) |
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61 | (4) |
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Business Ethics and Social Responsibility |
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65 | (38) |
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Rationale for Ethical Decisions |
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66 | (2) |
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Impact of Unethical Practices on Firm Value |
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67 | (1) |
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Responsibility to Customers |
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68 | (3) |
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Responsible Production Practice |
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68 | (1) |
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Responsible Sales Practices |
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68 | (1) |
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How Firms Ensure Responsibility toward Customers |
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69 | (1) |
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70 | (1) |
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70 | (1) |
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Responsibility to Employees |
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71 | (4) |
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71 | (1) |
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Proper Treatment by Other Employees |
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72 | (1) |
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73 | (1) |
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How Firms Ensure Responsibility toward Employees |
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74 | (1) |
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Conflict with Employee Layoffs |
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74 | (1) |
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Global Business: Global Ethics |
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75 | (1) |
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Responsibility to Stockholders |
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75 | (3) |
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How Firms Ensure Responsibility |
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76 | (1) |
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How Stockholders Ensure Responsibility |
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77 | (1) |
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Conflict with Excessive Executive Compensation |
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78 | (1) |
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Responsibility to Creditors |
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78 | (1) |
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Business Online: Business Ethics and Responsibility |
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79 | (1) |
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How Firms Violate Their Responsibility |
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79 | (1) |
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Responsibility to the Environment |
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80 | (2) |
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80 | (1) |
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80 | (1) |
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Conflict with Environmental Responsibility |
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81 | (1) |
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Responsibility to the Community |
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82 | (1) |
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Conflict with Maximizing Social Responsibility |
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82 | (1) |
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Increasing Value with Technology: Ethical Misconduct |
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83 | (1) |
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Summary of Business Responsibilities |
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84 | (1) |
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Self Scoring Exercise: Assessing the Ethical Standards of the Firm Where You Work |
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85 | (1) |
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Business Responsibilities in an International Environment |
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85 | (1) |
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The Cost of Fulfilling Social Responsibilities |
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85 | (1) |
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Self Scoring Exercise: Assessing Whether Specific Situations Are Ethical |
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86 | (1) |
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86 | (1) |
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Cross Functional Teamwork: Ethical Responsibilities across Business Functions |
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87 | (1) |
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College Health Club: Social Responsibility Decisions at CHC |
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88 | (1) |
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89 | (1) |
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89 | (1) |
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Review & Critical Thinking Questions |
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89 | (1) |
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90 | (1) |
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It's Your Decision: Ethics at CHC |
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90 | (1) |
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90 | (1) |
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Case: Responsibilities to Employees |
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91 | (1) |
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Video Case: Social Responsibility at Ben & Jerry's Ice Cream |
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91 | (1) |
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92 | (1) |
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The Coca-Cola Company Annual Report Project |
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92 | (1) |
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93 | (3) |
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96 | (7) |
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Part II Business Environment |
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103 | (96) |
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Assessing Economic Conditions |
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105 | (28) |
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Macroeconomic Factors That Affect Business Performance |
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106 | (6) |
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106 | (3) |
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109 | (1) |
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110 | (2) |
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Business Online: Economic Impact |
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112 | (1) |
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Summary of Macroeconomic Factors That Affect a Firm's Performance |
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112 | (1) |
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College Health Club: Impact of Economic Conditions on CHC |
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113 | (1) |
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Global Business: Captalizing on Global Economic Conditions |
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114 | (1) |
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How Market Prices Are Determined |
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114 | (5) |
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Demand Schedule for a Product |
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114 | (1) |
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Supply Schedule for a Product |
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115 | (1) |
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Interaction of Demand and Supply |
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116 | (1) |
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Effect of a Change in the Demand Schedule |
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117 | (1) |
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Effect of a Change in the Supply Schedule |
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118 | (1) |
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Effect of Demand and Supply on the General Price Level |
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119 | (1) |
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Factors That Influence Market Prices |
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119 | (1) |
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119 | (1) |
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120 | (1) |
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120 | (1) |
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Government Influence on Economic Conditions |
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120 | (4) |
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120 | (1) |
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121 | (2) |
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Summary of Government Influence on Economic Factors |
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123 | (1) |
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Dilemma of the Federal Government |
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123 | (1) |
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Cross Functional Teamwork: Economic Effects across Business Functions |
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124 | (1) |
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College Health Club: CHC's Exposure to Economic Conditions |
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125 | (1) |
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125 | (1) |
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125 | (1) |
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Review & Critical Thinking Questions |
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126 | (1) |
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126 | (1) |
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It's Your Decision: Economic Exposure at CHC |
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126 | (1) |
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127 | (1) |
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Case: Impact of Economic Conditions |
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127 | (1) |
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Video Case: Exposure to Weak Economic Conditions |
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127 | (1) |
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128 | (1) |
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The Coca-Cola Company Annual Report Project |
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128 | (1) |
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129 | (4) |
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Assessing Industry Conditions |
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133 | (24) |
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Industry Characteristics That Influence Business Performance |
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133 | (3) |
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134 | (1) |
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135 | (1) |
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College Health Club: Impact of Competition on CHC |
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136 | (1) |
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136 | (1) |
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136 | (1) |
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Small Business Survey: Are Firms Affected by Industry Regulations? |
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137 | (1) |
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Summary of Industry Characteristics |
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137 | (1) |
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Business Online: Industry Conditions |
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138 | (1) |
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Sources of Industry Information |
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139 | (1) |
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Exposure to Industry Conditions |
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139 | (4) |
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139 | (1) |
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Firm's Focus on Its Main Industry |
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140 | (3) |
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College Health Club: CHC's Exposure to Industry Conditions |
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143 | (1) |
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Competing within an Industry |
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143 | (3) |
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143 | (2) |
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Develop a Competitive Advantage |
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145 | (1) |
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Increasing Value with Technology: Competitive Advantage |
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146 | (2) |
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Cross-Functional Teamwork: Industry Effects across Business Functions |
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148 | (1) |
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Global Business: Assessing the Industry Environment from a Global Perspective |
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148 | (1) |
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149 | (1) |
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149 | (1) |
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Review & Critical Thinking Questions |
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149 | (1) |
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149 | (1) |
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It's Your Decision: Industry Exposure at CHC |
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150 | (1) |
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150 | (1) |
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Case: Impact of Industry Conditions |
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151 | (1) |
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Video Case: World Gym's Position in the Fitness Industry |
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151 | (1) |
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152 | (1) |
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The Coca-Cola Company Annual Report Project |
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152 | (1) |
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153 | (4) |
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Assessing Global Conditions |
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157 | (42) |
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Motives to Engage in International Business |
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158 | (5) |
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158 | (1) |
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158 | (3) |
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Use Inexpensive Resources |
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161 | (1) |
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Diversify Internationally |
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161 | (1) |
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161 | (2) |
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163 | (3) |
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163 | (1) |
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Opportunities in Latin America |
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164 | (1) |
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165 | (1) |
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Foreign Expansion in the United States |
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166 | (1) |
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166 | (1) |
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How Firms Conduct International Business |
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166 | (5) |
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167 | (1) |
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168 | (1) |
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Direct Foreign Investment (DFI) |
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169 | (1) |
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170 | (1) |
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How Foreign Characteristics Influence International Business |
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171 | (1) |
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171 | (1) |
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Global Business: Nonverbal Communications in Different Cultures |
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171 | (5) |
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172 | (2) |
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174 | (1) |
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175 | (1) |
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Small Business Survey: Do Small Firms Conduct International Business? |
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176 | (1) |
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176 | (1) |
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Cross-Functional Teamwork: Managing International Business across Business Functions |
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177 | (1) |
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How Exchange Rate Movements Can Affect Performance |
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178 | (1) |
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Impact of a Weak Dollar on U.S. Importers |
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178 | (1) |
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Impact of a Strong Dollar on U.S. Importers |
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178 | (1) |
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Business Online: Exchange Rate Quotations |
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179 | (1) |
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Increasing Value with Technology: Moving Technology across Borders |
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179 | (1) |
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College Health Club: CHC's Exposure to Global Conditions |
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180 | (5) |
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Actual Effects of Exchange Rate Movements on U.S. Importers |
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181 | (1) |
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Impact of a Weak Dollar on U.S. Exporters |
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181 | (1) |
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Impact of a Strong Dollar on U.S. Exporters |
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182 | (1) |
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Hedging against Exchange Rate Movements |
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183 | (1) |
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How Exchange Rates Affect Foreign Competition |
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183 | (2) |
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185 | (1) |
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185 | (1) |
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Review & Critical Thinking Questions |
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185 | (1) |
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186 | (1) |
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It's Your Decision: Global Exposure at CHC |
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186 | (1) |
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186 | (1) |
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Case: Global Expansion by Linton Records |
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187 | (1) |
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Video Case: Global Business by ETEC |
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187 | (1) |
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187 | (1) |
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The Coca-Cola Company Annual Report Project |
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188 | (1) |
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189 | (3) |
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192 | (7) |
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199 | (104) |
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201 | (30) |
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202 | (1) |
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203 | (2) |
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203 | (2) |
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Cross-Functional Teamwork: Interaction of Functions to Achieve the Strategic Plan |
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205 | (2) |
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College Health Club: Planning at CHC |
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207 | (3) |
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208 | (1) |
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208 | (2) |
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Global Business: Conflicts with the Goal of a Multinational Corporation |
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210 | (2) |
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Business Online: Leadership and Planning |
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212 | (1) |
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Global Business: Leadership Styles for Global Business |
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212 | (3) |
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213 | (2) |
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Integration of Management Functions |
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215 | (1) |
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215 | (4) |
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216 | (1) |
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216 | (1) |
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217 | (1) |
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217 | (1) |
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Summary of Management Skills |
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218 | (1) |
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College Health Club: Using Managerial Skills at CHC |
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219 | (1) |
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219 | (1) |
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Increasing Value with Technology: Software to Improve Management |
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220 | (1) |
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220 | (1) |
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Schedule Long Time Intervals for Large Tasks |
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220 | (1) |
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221 | (1) |
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Small Business Survey: How Managers Run Meetings Efficiently |
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221 | (1) |
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222 | (1) |
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Delegate Some Tasks to Employees |
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222 | (1) |
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College Health Club: Managing Time at CHC |
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222 | (1) |
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223 | (1) |
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223 | (1) |
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Review & Critical Thinking Questions |
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224 | (1) |
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224 | (1) |
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It's Your Decision: Managing at CHC |
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224 | (1) |
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225 | (1) |
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Case: Applying Management Skills |
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225 | (1) |
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Video Case: Effective Leadership at Vermont Teddy Bear Company |
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225 | (1) |
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226 | (1) |
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The Coca-Cola Company Annual Report Project |
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226 | (1) |
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227 | (4) |
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231 | (28) |
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How a Firm's Organizational Structure Achieves Its Strategic Plan |
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232 | (2) |
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232 | (1) |
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Authority of the Board of Directors |
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233 | (1) |
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Small Business Survey: Who Are the Board Members of Small Firms? |
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234 | (2) |
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Oversight of the Internal Auditor |
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236 | (1) |
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236 | (1) |
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College Health Club: Span of Control at CHC |
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236 | (2) |
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237 | (1) |
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237 | (1) |
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237 | (1) |
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Self-Scoring Exercise: How Decentralized Is Your Company? |
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238 | (1) |
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Global Business: How Organizational Structure Affects the Control of Foreign Operations |
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239 | (6) |
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Line versus Staff Positions |
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241 | (1) |
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Creating a Structure That Allows More Employee Input |
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241 | (3) |
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Informal Organizational Structure |
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244 | (1) |
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Increasing Value with Technology: Impact of Information Technology on Organizational Structure |
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245 | (1) |
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Methods of Departmentalizing Tasks |
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245 | (3) |
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Departmentalize by Function |
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245 | (1) |
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Departmentalize by Product |
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246 | (1) |
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Departmentalize by Location |
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247 | (1) |
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College Health Club: Departmentalizing Tasks at CHC |
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248 | (1) |
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Global Business: Organizational Structure of a Multinational Corporation |
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248 | (1) |
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Cross-Functional Teamwork: Interaction among Departments |
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249 | (1) |
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Departmentalize by Customer |
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249 | (1) |
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250 | (1) |
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250 | (1) |
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Review & Critical Thinking Questions |
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250 | (1) |
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251 | (1) |
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It's Your Decision: Organizational Structure at CHC |
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251 | (1) |
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252 | (1) |
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Case: Creating an Organizational Structure |
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252 | (1) |
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Video Case: Organizational Structure at JIAN |
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253 | (1) |
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253 | (1) |
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The Coca-Cola Company Annual Report Project |
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254 | (1) |
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255 | (4) |
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Improving Productivity and Quality |
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259 | (44) |
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Resources Used for the Production Process |
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259 | (2) |
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260 | (1) |
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260 | (1) |
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260 | (1) |
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Combining the Resources for Production |
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260 | (1) |
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Business Online: Clean Production |
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261 | (1) |
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College Health Club: Resources Used at CHC |
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261 | (1) |
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262 | (2) |
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Factors Affecting the Site Decision |
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262 | (1) |
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Evaluating Possible Sites |
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263 | (1) |
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Global Business: Selecting a Foreign Production Site |
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264 | (1) |
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College Health Club: Site Selection at CHC |
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264 | (1) |
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Selecting the Design and Layout |
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264 | (3) |
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Factors Affecting Design and Layout |
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265 | (2) |
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College Health Club: Design and Layout at CHC |
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267 | (1) |
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267 | (2) |
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268 | (1) |
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Small Business Survey: Why Do Firms Outsource Rather Than Produce Some Products Themselves? |
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269 | (2) |
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270 | (1) |
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Increasing Value with Technology: Impact of Information Technology on Production Processes |
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271 | (6) |
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272 | (1) |
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273 | (3) |
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276 | (1) |
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Cross-Functional Teamwork: Interaction of Functions Involved in Total Quality Management |
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277 | (2) |
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Global Business: Global Quality Standards |
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279 | (1) |
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College Health Club: Total Quality Management at CHC |
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279 | (1) |
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Methods to Improve Production Efficiency |
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279 | (1) |
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Increasing Value with Technology: Agile Manufacturing |
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280 | (1) |
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280 | (1) |
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281 | (1) |
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College Health Club: Economies of Scale at CHC |
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281 | (3) |
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College Health Club: Average Cost at CHC |
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284 | (3) |
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284 | (1) |
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Integration of the Production Tasks |
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285 | (2) |
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287 | (1) |
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287 | (1) |
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Review & Critical Thinking Questions |
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288 | (1) |
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288 | (1) |
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It's Your Decision: Production Decisions at CHC |
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289 | (1) |
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290 | (1) |
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Case: Selecting the Best Plant Site |
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290 | (1) |
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Video Case: Production Management at Vermont Teddy Bear Company |
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291 | (1) |
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291 | (1) |
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The Coca-Cola Company Annual Report Project |
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291 | (1) |
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292 | (4) |
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296 | (7) |
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Part IV Managing Employees |
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303 | (74) |
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305 | (28) |
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306 | (4) |
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306 | (1) |
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Maslow's Hierarchy of Needs |
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306 | (1) |
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Herzberg's Job Satisfaction Study |
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307 | (2) |
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McGregor's Theory X and Theory Y |
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309 | (1) |
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Self-Scoring Exercise: The Frazzle Factor |
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310 | (3) |
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310 | (1) |
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310 | (1) |
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311 | (1) |
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311 | (1) |
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Motivational Guidelines Offered by Theories |
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312 | (1) |
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How Firms Can Enhance Job Satisfaction and Motivation |
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313 | (1) |
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Business Online: Motivation |
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314 | (2) |
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Adequate Compensation Program |
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314 | (2) |
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College Health Club: Compensation Program at CHC |
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316 | (2) |
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Cross-Functional Teamwork: Spreading Motivation across Business Functions |
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318 | (2) |
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318 | (1) |
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318 | (1) |
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Employee Involvement Programs |
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319 | (1) |
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Self-Scoring Exercise: Are You an Empowered Employee? |
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320 | (1) |
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Small Business Survey: Do Employees Want More Influence in Business Decisions? |
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321 | (2) |
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Comparison of Methods Used to Enhance Job Satisfaction |
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323 | (1) |
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College Health Club: Motivating Employees at CHC |
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323 | (1) |
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Firms That Achieve the Highest Job Satisfaction Level |
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323 | (1) |
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Global Business: Motivating Employees across Countries |
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324 | (1) |
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325 | (1) |
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325 | (1) |
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Review & Critical Thinking Questions |
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326 | (1) |
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326 | (1) |
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It's Your Decision: Motivating Employees at CHC |
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326 | (1) |
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327 | (1) |
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Case: Using Motivation to Enhance Performance |
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327 | (1) |
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Video Case: Motivating Employees at Valassis Communications, Inc. |
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328 | (1) |
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328 | (1) |
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The Coca-Cola Company Annual Report Project |
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328 | (1) |
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329 | (4) |
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Hiring, Training, and Evaluating Employees |
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333 | (44) |
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334 | (2) |
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Forecasting Staffing Needs |
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334 | (1) |
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334 | (1) |
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335 | (1) |
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Increasing Value with Technology: Recruitment Software and Online Recruiting |
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336 | (3) |
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Providing Equal Opportunity |
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339 | (2) |
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Federal Laws Related to Discrimination |
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340 | (1) |
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340 | (1) |
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Compensation Packages That Firms Offer |
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341 | (3) |
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342 | (1) |
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342 | (2) |
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Business Online: Employee Compensation |
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344 | (1) |
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345 | (1) |
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345 | (1) |
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Small Business Survey: Do Firms Reward Employees for Customer Satisfaction? |
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345 | (1) |
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346 | (1) |
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346 | (1) |
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College Health Club: Employee Benefit Decision at CHC |
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346 | (1) |
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346 | (1) |
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Global Business: Compensating Employees across Countries |
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347 | (1) |
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347 | (1) |
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Developing Skills of Employees |
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348 | (1) |
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348 | (1) |
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Small Business Survey: How Do CEOs Allocate Their Time When Managing Employees? |
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349 | (1) |
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349 | (1) |
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349 | (1) |
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College Health Club: Developing Employee Skills at CHC |
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350 | (1) |
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Evaluation of Employee Performance |
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351 | (4) |
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Segmenting the Evaluation into Different Criteria |
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351 | (1) |
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Using a Performance Evaluation Form |
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352 | (1) |
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Assigning Weights to the Criteria |
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352 | (2) |
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Steps for Proper Performance Evaluation |
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354 | (1) |
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Cross-Functional Teamwork: How Job Responsibilities across Business Functions Can Complicate Performance Evaluations |
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355 | (2) |
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Action Due to Performance Evaluations |
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355 | (1) |
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Dealing with Lawsuits by Fired Employees |
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356 | (1) |
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Employee Evaluation of Supervisors |
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356 | (1) |
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College Health Club: Employee Performance Evaluation at CHC |
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357 | (1) |
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357 | (1) |
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357 | (1) |
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Review & Critical Thinking Questions |
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358 | (1) |
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358 | (1) |
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It's Your Decision: Hiring and Evaluating Employees at CHC |
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358 | (1) |
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359 | (1) |
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Case: Filling Job Positions |
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359 | (1) |
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Video Case: Recruiting and Training at Valassis Communications |
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360 | (1) |
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360 | (1) |
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The Coca-Cola Company Annual Report Project |
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360 | (1) |
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361 | (3) |
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364 | (1) |
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364 | (1) |
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History of Union Activities |
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364 | (1) |
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Trends in Union Popularity |
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365 | (1) |
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Negotiations between Unions and Management |
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365 | (2) |
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365 | (1) |
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366 | (1) |
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366 | (1) |
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366 | (1) |
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Conflicts between Unions and Management |
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367 | (3) |
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367 | (1) |
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Management's Response to Strikes |
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368 | (1) |
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Management's Criticism of Unions |
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368 | (1) |
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How Firms Reduce Employees' Desire for a Union |
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369 | (1) |
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370 | (7) |
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377 | (102) |
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Creating and Pricing Products |
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379 | (36) |
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379 | (2) |
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380 | (1) |
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380 | (1) |
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Identifying a Target Market |
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381 | (2) |
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Factors That Affect the Size of a Target Market |
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382 | (1) |
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Business Online: Marketing Plans |
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383 | (1) |
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College Health Club: CHC's Target Market |
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384 | (1) |
|
The Use of E-Marketing to Expand the Target Market |
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384 | (1) |
|
Global Business: Targeting Foreign Countries |
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385 | (1) |
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386 | (3) |
|
Use of Marketing Research to Create New Products |
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386 | (1) |
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Use of Research and Development to Create Products |
|
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387 | (2) |
|
Small Business Survey: What Are the Keys to Creating Successful Products? |
|
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389 | (2) |
|
Steps Necessary to Create a New Product |
|
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389 | (2) |
|
Cross-Functional Teamwork: Interaction among Product Decisions and Other Business Decisions |
|
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391 | (1) |
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392 | (3) |
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392 | (1) |
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393 | (1) |
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393 | (2) |
|
Summary of Methods Used to Differentiate Products |
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|
395 | (1) |
|
College Health Club: CHC's Product Differentiation |
|
|
395 | (1) |
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395 | (1) |
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396 | (1) |
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396 | (1) |
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396 | (1) |
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396 | (1) |
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396 | (3) |
|
Pricing According to the Cost of Production |
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397 | (1) |
|
Pricing According to the Supply of Inventory |
|
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398 | (1) |
|
Pricing According to Competitors' Prices |
|
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398 | (1) |
|
Example of Setting a Product's Price |
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399 | (1) |
|
Increasing Value with Technology: Pricing Information-Based Products |
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|
400 | (2) |
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|
402 | (1) |
|
College Health Club: CHC's Pricing Policy |
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402 | (1) |
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Additional Pricing Decisions |
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403 | (1) |
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403 | (1) |
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404 | (1) |
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404 | (1) |
|
College Health Club: CHC's Discounting and Credit Decision |
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404 | (1) |
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405 | (1) |
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406 | (1) |
|
Review & Critical Thinking Questions |
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|
406 | (1) |
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|
407 | (1) |
|
It's Your Decision: Pricing Decisions at CHC |
|
|
407 | (1) |
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408 | (1) |
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408 | (1) |
|
Video Case: Product Development by Second Chance |
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409 | (1) |
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409 | (1) |
|
The Coca-Cola Company Annual Report Project |
|
|
410 | (1) |
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411 | (4) |
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415 | (28) |
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415 | (5) |
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416 | (1) |
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417 | (1) |
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418 | (1) |
|
Summary of Distribution Systems |
|
|
419 | (1) |
|
Factors That Determine the Optimal Channel of Distribution |
|
|
419 | (1) |
|
Selecting the Degree of Market Coverage |
|
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420 | (2) |
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421 | (1) |
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421 | (1) |
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421 | (1) |
|
Selecting the Optimal Type of Market Coverage |
|
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421 | (1) |
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Selecting the Transportation Used to Distribute Products |
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422 | (2) |
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422 | (1) |
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422 | (1) |
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422 | (1) |
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423 | (1) |
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423 | (1) |
|
Additional Transportation Decisions |
|
|
423 | (1) |
|
How to Accelerate the Distribution Process |
|
|
424 | (3) |
|
Streamline the Channels of Distribution |
|
|
424 | (1) |
|
Integrate the Production and Distribution Processes |
|
|
425 | (2) |
|
Cross-Functional Teamwork: Interaction between Distribution Decisions and Other Business Decisions |
|
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427 | (1) |
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427 | (3) |
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427 | (1) |
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428 | (1) |
|
Variety of Products Offered |
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428 | (1) |
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429 | (1) |
|
Background on Wholesalers |
|
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430 | (1) |
|
How Wholesalers Serve Manufacturers |
|
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430 | (1) |
|
How Wholesalers Serve Retailers |
|
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431 | (1) |
|
Vertical Channel Integration |
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431 | (1) |
|
Vertical Channel Integration by Manufacturers |
|
|
431 | (1) |
|
Increasing Value with Technology: Distribution through the Internet |
|
|
432 | (2) |
|
Vertical Channel Integration by Retailers |
|
|
433 | (1) |
|
Global Business: Global Distribution |
|
|
434 | (1) |
|
College Health Club: CHC's Distribution |
|
|
434 | (1) |
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435 | (1) |
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436 | (1) |
|
Review & Critical Thinking Questions |
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|
436 | (1) |
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436 | (1) |
|
It's Your Decision: Distribution Decisions at CHC |
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437 | (1) |
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437 | (1) |
|
Case: Distribution Decisions by Novak, Inc. |
|
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437 | (1) |
|
Video Case: Distribution Strategies at Burton Snowboards |
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438 | (1) |
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438 | (1) |
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The Coca-Cola Company Annual Report Project |
|
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438 | (1) |
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439 | (4) |
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443 | (36) |
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444 | (1) |
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444 | (1) |
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445 | (4) |
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445 | (1) |
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446 | (3) |
|
Business Online: Using Technology for Promotions |
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449 | (1) |
|
Summary of Forms of Advertising |
|
|
450 | (1) |
|
College Health Club: Advertising at CHC |
|
|
450 | (1) |
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451 | (1) |
|
Identify the Target Market |
|
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451 | (1) |
|
Contact Potential Customers |
|
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452 | (1) |
|
Small Business Survey: What Skills Are Needed to Be Successful in Sales? |
|
|
452 | (2) |
|
Make the Sales Presentation |
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453 | (1) |
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453 | (1) |
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453 | (1) |
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453 | (1) |
|
College Health Club: Personal Selling at CHC |
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454 | (1) |
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454 | (2) |
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454 | (1) |
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454 | (1) |
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455 | (1) |
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455 | (1) |
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456 | (1) |
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Summary of Sales Promotion Strategies |
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456 | (1) |
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456 | (1) |
|
Global Business: Promoting Products across Countries |
|
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457 | (1) |
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457 | (1) |
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458 | (1) |
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458 | (1) |
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Determining the Optimal Promotion Mix |
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458 | (3) |
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459 | (1) |
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460 | (1) |
|
College Health Club: Promotion Mix at CHC |
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461 | (1) |
|
Cross-Functional Teamwork: Interaction between Promotion Decisions and Other Business Decisions |
|
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462 | (1) |
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462 | (1) |
|
Evaluating the Effects of Promotion |
|
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462 | (1) |
|
College Health Club: Evaluating the Effects of Promotion at CHC |
|
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463 | (1) |
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463 | (1) |
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464 | (1) |
|
Review & Critical Thinking Questions |
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464 | (1) |
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465 | (1) |
|
It's Your Decision: Promotion Decisions at CHC |
|
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465 | (1) |
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466 | (1) |
|
Case: Promoting Products on the Internet |
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466 | (1) |
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Video Case: Promotion Strategies for Red Roof Inn |
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467 | (1) |
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467 | (1) |
|
The Coca-Cola Company Annual Report Project |
|
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468 | (1) |
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469 | (3) |
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472 | (7) |
|
Part VI Financial Management |
|
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479 | (98) |
|
Accounting and Financial Analysis |
|
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481 | (26) |
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482 | (1) |
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482 | (1) |
|
College Health Club: Reporting Performance at CHC |
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483 | (1) |
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483 | (1) |
|
Business Online: Financial Disclosure |
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484 | (1) |
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484 | (1) |
|
Interpreting Financial Statements |
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484 | (5) |
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485 | (1) |
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486 | (3) |
|
Responsible Financial Reporting |
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489 | (1) |
|
The Role of Auditors in Ensuring Proper Reporting |
|
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489 | (1) |
|
The Role of the Board of Directors in Ensuring Proper Reporting |
|
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490 | (1) |
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490 | (1) |
|
Increasing Value with Technology: How Software Has Eased Accounting Functions |
|
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491 | (7) |
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491 | (1) |
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492 | (1) |
|
Measures of Financial Leverage |
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493 | (1) |
|
Measures of Profitability |
|
|
494 | (1) |
|
Comparison of Ratios with Those of Other Firms |
|
|
495 | (2) |
|
Limitations of Ratio Analysis |
|
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497 | (1) |
|
Sources of Information for Ratio Analysis |
|
|
498 | (1) |
|
College Health Club: Financial Condition of CHC |
|
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498 | (1) |
|
Global Business: Effect of Exchange Rate Movements on Earnings |
|
|
499 | (1) |
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499 | (1) |
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500 | (1) |
|
Review & Critical Thinking Questions |
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500 | (1) |
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500 | (1) |
|
It's Your Decision: Financial Management at CHC |
|
|
501 | (1) |
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501 | (1) |
|
Case: Using an Accounting System |
|
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501 | (1) |
|
Video Case: Accounting Information System at Weathervane |
|
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502 | (1) |
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502 | (1) |
|
The Coca-Cola Company Annual Report Project |
|
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502 | (1) |
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503 | (4) |
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507 | (32) |
|
Methods of Debt Financing |
|
|
507 | (2) |
|
Borrowing from Financial Institutions |
|
|
508 | (1) |
|
Business Online: Business Financing |
|
|
509 | (4) |
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510 | (2) |
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512 | (1) |
|
Impact of the Debt Financing Level on Interest Expenses |
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513 | (1) |
|
Common Creditors That Provide Debt Financing |
|
|
513 | (1) |
|
College Health Club: Debt Financing at CHC |
|
|
513 | (1) |
|
Methods of Equity Financing |
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514 | (2) |
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514 | (1) |
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514 | (2) |
|
Increasing Value with Technology: Direct Public Offerings |
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516 | (1) |
|
College Health Club: Equity Financing at CHC |
|
|
517 | (1) |
|
Comparison of Equity Financing with Debt Financing |
|
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517 | (1) |
|
How Firms Issue Securities |
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518 | (1) |
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518 | (1) |
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518 | (1) |
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519 | (1) |
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Other Methods of Obtaining Funds |
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519 | (1) |
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519 | (1) |
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520 | (1) |
|
College Health Club: Leasing Decision at CHC |
|
|
520 | (1) |
|
Deciding the Capital Structure |
|
|
521 | (2) |
|
Revising the Capital Structure |
|
|
521 | (1) |
|
How the Capital Structure Affects the Return on Equity |
|
|
522 | (1) |
|
Small Business Survey: Financing Choices of Small Firms |
|
|
523 | (1) |
|
Global Business: Global Financing |
|
|
524 | (1) |
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|
524 | (1) |
|
Factors That Affect a Firm's Dividend Policy |
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|
524 | (1) |
|
Cross-Functional Teamwork: Interaction between Financing Decisions and Other Business Decisions |
|
|
525 | (1) |
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525 | (1) |
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|
526 | (1) |
|
Review & Critical Thinking Questions |
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|
526 | (1) |
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|
526 | (1) |
|
It's Your Decision: Financing Decisions at CHC |
|
|
527 | (1) |
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|
527 | (1) |
|
|
|
527 | (1) |
|
Video Case: Business Planning by Yahoo! |
|
|
528 | (1) |
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|
528 | (1) |
|
The Coca-Cola Company Annual Report Project |
|
|
528 | (1) |
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|
529 | (3) |
|
Appendix: How Interest Rates Are Determined |
|
|
532 | (1) |
|
How Interest Rates Change |
|
|
532 | (3) |
|
Demand for Loanable Funds |
|
|
532 | (1) |
|
|
|
532 | (1) |
|
Combining Demand and Supply |
|
|
532 | (1) |
|
Effect of a Change in the Demand Schedule |
|
|
533 | (1) |
|
Effect of a Change in the Supply Schedule |
|
|
534 | (1) |
|
Factors That Can Affect Interest Rates |
|
|
535 | (4) |
|
|
|
535 | (1) |
|
|
|
535 | (1) |
|
|
|
536 | (1) |
|
|
|
536 | (1) |
|
Summary of Factors That Affect Interest Rates |
|
|
537 | (2) |
|
|
|
539 | (38) |
|
|
|
539 | (3) |
|
How Interest Rates Affect Investment Decisions |
|
|
541 | (1) |
|
|
|
541 | (1) |
|
Classification of Capital Expenditures |
|
|
541 | (1) |
|
College Health Club: Investment Decisions at CHC |
|
|
542 | (1) |
|
|
|
543 | (2) |
|
|
|
543 | (1) |
|
Estimating Cash Flows of Projects |
|
|
543 | (1) |
|
Determining Whether Projects Are Feasible |
|
|
543 | (1) |
|
Implementing Feasible Projects |
|
|
544 | (1) |
|
Monitoring Projects That Were Implemented |
|
|
544 | (1) |
|
Summary of Capital Budgeting Tasks |
|
|
544 | (1) |
|
Capital Budgeting Analysis |
|
|
545 | (3) |
|
Background on Present Value |
|
|
545 | (3) |
|
Cross-Functional Teamwork: Cross Functional Relationships Involved in Business Investment Decisions |
|
|
548 | (1) |
|
Global Business: Global Investing |
|
|
549 | (1) |
|
College Health Club: CHC's Investment Decision |
|
|
550 | (1) |
|
|
|
551 | (2) |
|
Corporate Motives for Mergers |
|
|
552 | (1) |
|
Increasing Value with Technology: Integrating Technology after Mergers |
|
|
553 | (1) |
|
|
|
554 | (1) |
|
|
|
554 | (1) |
|
Short-Term Investment Decisions |
|
|
555 | (1) |
|
|
|
555 | (1) |
|
Small Business Survey: Investment Decisions by Small Businesses |
|
|
556 | (1) |
|
Accounts Receivable Management |
|
|
556 | (1) |
|
College Health Club: Accounts Receivable Management at CHC |
|
|
557 | (1) |
|
|
|
557 | (1) |
|
|
|
558 | (1) |
|
|
|
559 | (1) |
|
Review & Critical Thinking Questions |
|
|
559 | (1) |
|
|
|
559 | (1) |
|
It's Your Decision: Investment Decisions at CHC |
|
|
560 | (1) |
|
|
|
560 | (1) |
|
Case: Deciding Whether to Acquire a Business |
|
|
561 | (1) |
|
Video Case: Investment Decisions at Maksood's, Inc. |
|
|
561 | (1) |
|
|
|
562 | (1) |
|
The Coca-Cola Company Annual Report Project |
|
|
562 | (1) |
|
|
|
563 | (3) |
|
Appendix: Merger Analysis |
|
|
566 | (1) |
|
Identify Potential Merger Prospects |
|
|
566 | (1) |
|
Evaluate Potential Merger Prospects |
|
|
566 | (1) |
|
|
|
566 | (1) |
|
|
|
567 | (1) |
|
|
|
567 | (1) |
|
|
|
567 | (1) |
|
Integrating the Businesses |
|
|
568 | (1) |
|
|
|
568 | (1) |
|
Defense against Takeover Attempts |
|
|
568 | (3) |
|
|
|
571 | (6) |
|
|
|
577 | (93) |
|
Using Information Technology |
|
|
579 | (30) |
|
|
|
580 | (3) |
|
|
|
581 | (1) |
|
|
|
582 | (1) |
|
|
|
583 | (2) |
|
|
|
583 | (1) |
|
|
|
583 | (1) |
|
Interorganizational Systems |
|
|
584 | (1) |
|
Managing Today's Information Technologies |
|
|
585 | (9) |
|
Managing the Firm's Information System Architecture |
|
|
585 | (3) |
|
|
|
588 | (2) |
|
Managing the Development of Information Systems |
|
|
590 | (1) |
|
Managing the Implementation of Information Systems |
|
|
591 | (1) |
|
Managing the Security of Information Systems |
|
|
592 | (2) |
|
Increasing Value with Technology: Technology Vocabulary |
|
|
594 | (1) |
|
Emerging Technologies and Their Implications |
|
|
595 | (3) |
|
|
|
595 | (2) |
|
Truly Intelligent Systems |
|
|
597 | (1) |
|
The Future of the Internet |
|
|
598 | (1) |
|
College Health Club: Technology Needs |
|
|
599 | (1) |
|
|
|
600 | (1) |
|
|
|
600 | (1) |
|
Review & Critical Thinking Questions |
|
|
601 | (1) |
|
|
|
601 | (1) |
|
It's Your Decision: Managing Information at CHC |
|
|
601 | (1) |
|
|
|
602 | (1) |
|
Case: Using Management Information Systems |
|
|
602 | (1) |
|
Video Case: Information Technology at Elderly Instruments |
|
|
603 | (1) |
|
|
|
603 | (1) |
|
The Coca-Cola Company Annual Report Project |
|
|
603 | (1) |
|
|
|
604 | (5) |
|
|
|
609 | (26) |
|
Tasks Involved in Managing Risk |
|
|
609 | (2) |
|
Identifying Exposure to Risk |
|
|
609 | (1) |
|
|
|
610 | (1) |
|
Business Online: Business Insurance |
|
|
611 | (1) |
|
College Health Club: Insurance Planning at CHC |
|
|
612 | (1) |
|
Exposure to the Economic Environment |
|
|
612 | (2) |
|
Exposure to Industry Conditions |
|
|
613 | (1) |
|
Exposure to Economic Conditions |
|
|
613 | (1) |
|
Exposure to Global Conditions |
|
|
613 | (1) |
|
Global Business: Risk of Conducting Business in Less-Developed Countries |
|
|
614 | (1) |
|
Summary of Exposure to the Economic Environment |
|
|
614 | (1) |
|
Hedging Risk from Economic Conditions |
|
|
615 | (1) |
|
Exposure to Firm-Specific Characteristics |
|
|
616 | (2) |
|
|
|
616 | (1) |
|
|
|
616 | (1) |
|
|
|
616 | (1) |
|
|
|
616 | (1) |
|
Reliance on a Key Employee |
|
|
617 | (1) |
|
College Health Club: Reducing Risk at CHC |
|
|
618 | (2) |
|
Exposure to Property Losses |
|
|
618 | (1) |
|
Exposure to Liability Losses |
|
|
619 | (1) |
|
Increasing Value with Technology: Risk Management of Information Technology |
|
|
620 | (1) |
|
Exposure to Employee Compensation Claims |
|
|
620 | (1) |
|
Small Business Survey: What is the Cost of Employee Injuries? |
|
|
621 | (1) |
|
Summary of Exposure to Firm-Specific Characteristics |
|
|
621 | (1) |
|
|
|
622 | (3) |
|
How the Threat of Lawsuits Can Affect Business Strategies |
|
|
624 | (1) |
|
Concern about Arbitrary Judgments |
|
|
624 | (1) |
|
Conclusion for Risk Managers |
|
|
625 | (1) |
|
College Health Club: Protecting Against Lawsuits at CHC |
|
|
625 | (1) |
|
Remedies for Business Failures |
|
|
625 | (2) |
|
|
|
625 | (1) |
|
|
|
626 | (1) |
|
|
|
626 | (1) |
|
|
|
626 | (1) |
|
|
|
627 | (1) |
|
|
|
628 | (1) |
|
Review & Critical Thinking Questions |
|
|
628 | (1) |
|
|
|
628 | (1) |
|
It's Your Decision: Risk Management at CHC |
|
|
629 | (1) |
|
|
|
629 | (1) |
|
Case: The Decision to Insure a Business |
|
|
629 | (1) |
|
Video Case: Risk Management by JIAN |
|
|
630 | (1) |
|
|
|
630 | (1) |
|
The Coca-Cola Company Annual Report Project |
|
|
630 | (1) |
|
|
|
631 | (4) |
|
Synthesis of Business Functions |
|
|
635 | (35) |
|
|
|
635 | (1) |
|
Business Online: Accessing Business Information |
|
|
636 | (1) |
|
How Business Decisions Affect the Firm's Value |
|
|
636 | (4) |
|
|
|
636 | (3) |
|
|
|
639 | (1) |
|
Small Business Survey: What Are the Major Concerns of Small Businesses? |
|
|
640 | (2) |
|
Financial Management Decisions |
|
|
641 | (1) |
|
Summary of Business Strategies |
|
|
642 | (1) |
|
Relationships among Business Strategies |
|
|
642 | (2) |
|
Relationship between Organizational Structure and Production |
|
|
643 | (1) |
|
Relationship between Pricing and Production Strategies |
|
|
643 | (1) |
|
Relationship between Pricing and Distribution Strategies |
|
|
643 | (1) |
|
Relationship between Pricing and Promotion Strategies |
|
|
643 | (1) |
|
Global Business: Integrating Business Functions on a Global Basis |
|
|
644 | (2) |
|
Relationship between Pricing and Financing Strategies |
|
|
644 | (1) |
|
Summary of Relationships among Business Strategies |
|
|
645 | (1) |
|
Increasing Value with Technology: Software That Integrates Business Activities |
|
|
646 | (1) |
|
Business Strategies Implemented by IBM |
|
|
646 | (5) |
|
|
|
647 | (1) |
|
IBM's Mission and Strategic Plan |
|
|
647 | (1) |
|
IBM's Social Responsibilities |
|
|
647 | (1) |
|
IBM's Assessment of Its Industry |
|
|
647 | (1) |
|
IBM's Penetration in Foreign Markets |
|
|
648 | (1) |
|
IBM's Management Strategies |
|
|
648 | (1) |
|
IBM's Marketing Strategies |
|
|
649 | (1) |
|
|
|
649 | (1) |
|
Conclusion about IBM's Strategies |
|
|
650 | (1) |
|
Consolidating All Major Strategies in the Business Plan |
|
|
651 | (5) |
|
|
|
656 | (1) |
|
Review & Critical Thinking Questions |
|
|
657 | (1) |
|
|
|
657 | (1) |
|
It's Your Decision: Future Decisions at CHC |
|
|
657 | (1) |
|
|
|
658 | (1) |
|
Case: Integrated Business Decisions |
|
|
658 | (1) |
|
Video Case: Synthesis of Business Strategies at Vermont Teddy Bear |
|
|
659 | (1) |
|
|
|
659 | (1) |
|
The Coca-Cola Company Annual Report Project |
|
|
660 | (1) |
|
|
|
661 | (3) |
|
|
|
664 | (6) |
|
Appendix A How to Invest in Stocks |
|
|
670 | (15) |
|
How a Firm's Stock Price and Value Are Related |
|
|
670 | (1) |
|
Understanding Stock Quotations |
|
|
670 | (4) |
|
|
|
671 | (1) |
|
|
|
671 | (1) |
|
|
|
671 | (1) |
|
|
|
672 | (1) |
|
|
|
672 | (1) |
|
Previous Day's Price Quotations |
|
|
672 | (1) |
|
|
|
672 | (2) |
|
Measuring the Return on Stocks |
|
|
674 | (1) |
|
Return-Risk Trade-Off for Small Stocks |
|
|
674 | (1) |
|
Factors That Influence Stock Price Movements |
|
|
675 | (1) |
|
|
|
675 | (1) |
|
|
|
675 | (1) |
|
|
|
675 | (1) |
|
Characteristics of the Firm |
|
|
675 | (1) |
|
How Stock Prices Respond to New Information |
|
|
676 | (1) |
|
Identifying Undervalued Firms |
|
|
676 | (1) |
|
|
|
676 | (1) |
|
Self-Scoring Exercise: How Much Risk Can You Take? |
|
|
677 | (1) |
|
Problems in Valuing Stocks |
|
|
677 | (2) |
|
Investor Reliance on Analyst Ratings |
|
|
679 | (1) |
|
|
|
679 | (2) |
|
Market Orders versus Limit Orders |
|
|
679 | (1) |
|
Purchasing Stocks on Margin |
|
|
680 | (1) |
|
|
|
680 | (1) |
|
Commissions on Stock Transactions |
|
|
680 | (1) |
|
|
|
681 | (1) |
|
|
|
681 | (1) |
|
Regulation of Stock Exchanges |
|
|
682 | (1) |
|
Investing in Foreign Stocks |
|
|
682 | (1) |
|
Investing in Mutual Funds |
|
|
682 | (1) |
|
|
|
682 | (1) |
|
Load versus No-Load Mutual Funds |
|
|
683 | (1) |
|
|
|
683 | (1) |
|
|
|
684 | (1) |
|
The Coca-Cola Company Annual Report Project |
|
|
684 | (1) |
|
|
|
685 | (10) |
|
|
|
685 | (1) |
|
|
|
685 | (2) |
|
|
|
685 | (1) |
|
|
|
686 | (1) |
|
|
|
686 | (1) |
|
Career versus Additional Degree |
|
|
687 | (1) |
|
Pursuing a Career and Degree |
|
|
687 | (1) |
|
|
|
688 | (1) |
|
|
|
688 | (3) |
|
|
|
689 | (1) |
|
|
|
689 | (2) |
|
Self-Scoring Exercise: Evaluating Your Resume |
|
|
691 | (2) |
|
|
|
692 | (1) |
|
|
|
693 | (1) |
|
Business Online: Career Information |
|
|
693 | (1) |
|
Working for a Firm versus Owning a Firm |
|
|
694 | (1) |
|
Appendix C Answers to In-Text Study Guide |
|
|
695 | (4) |
| Glossary |
|
699 | (9) |
| Company Index |
|
708 | (3) |
| Subject Index |
|
711 | (5) |
| Additional Photo Credits |
|
716 | |
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