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Related Topics: Performing Arts >> Mass Media
Media Studies,9780844200361
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Media Studies


Author(s): Brenda Downes; Steve Miller
ISBN10:  0844200360
ISBN13:  9780844200361
Format:  Paperback
Pub. Date:  1/1/1999
Publisher(s): NTC/Contemporary Publishing Company

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SummaryTable of Contents
Media studies is now one of the fastest-growing academic fields, reflecting the public's boundless fascination with the media and desire to work in its various fields. As stimulating and fascinating as the field it introduces, this book is the ultimate overview encompassing concepts, central issues, examples, practical applications, and suggestions for further study.
Introduction
1(6)
What are the media?
1(1)
Why study the media?
2(1)
Media influence
3(3)
Institutions
6(16)
Ownership
6(7)
Control
13(5)
Production
18(2)
Distribution
20(1)
Sources
20(2)
Ideology
22(15)
Origins
22(1)
The nineteenth century
23(2)
The twentieth century
25(3)
Ideology in the media
28(1)
Ideological discourse
29(3)
National identity
32(2)
Alternatives
34(1)
Independence
35(1)
Why is ideology important?
36(1)
Media and Language
37(9)
Reading signs
38(1)
Anchoring meaning
39(5)
Codes
44(1)
Moving images
45(1)
Narrative
46(17)
Constructing a narrative
46(1)
Conventions
47(1)
Codes
48(1)
Structure
49(3)
Deconstruction
52(1)
Plot and Story
52(1)
Narration
53(1)
Time
53(1)
Onscreen space
54(1)
Mise-en-scene
55(1)
Offscreen space
56(1)
Light
56(1)
Shots
57(2)
The camera
59(2)
Editing
61(2)
Representation and Reality
63(20)
Common sense
63(1)
Some lions
64(1)
Truth or fiction?
65(1)
A different approach
65(1)
Looking at representations
66(14)
Stereotyping
80(3)
Audience
83(22)
Traditional audiences
83(1)
Media audiences
83(1)
Key differences
84(3)
Membership of media audiences
87(4)
Texts are products
91(1)
Reaching audiences
91(8)
Studying media audiences
99(6)
Television Production-Case Studies
105(17)
Practical Work
122(20)
Why undertake practical work?
122(1)
Photography
123(5)
Video
128(8)
Audio
136(4)
Computers
140(2)
Glossary 142(2)
Further Reading 144(12)
Useful Addresses 156(5)
Index 161

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