Profit Rx: How to Create and Launch an Effective Marketing and Sales Plan for Your Business

Entrepreneurship is hot! In a recent CNN interview, George Glendon, publisher of Inc. Magazine, noted that thousands of people either have launched their own businesses or are about to do so. The most important task for each new or growing business to succeed is to create a market position and solid revenue, even for internet businesses. Doing business is the key to succeeding in business. Profit begins with Revenue. The bottom line starts at the top line.

Dr. Revenue has written hundreds of marketing and sales plans for mid-size and smaller companies. Profit Rx provides a proven system for getting a high quality written marketing and sales plan completed and put in use quickly and cost effectively. This is a book to be used by management teams. Every member of your team needs a copy. Profit Rx makes it simple. It supplies the structure. It provides the organization. And Profit Rx includes hundreds of real business examples. Dr. Revenue names and provides hard data. This is a book to be used, not just read.