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Cover Art for Cross-functional Innovation Management: Perspectives From Different Disciplines
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Cross-functional Innovation Management: Perspectives From Different Disciplines
Author(s): Albers, Sonke; Albers, Sonke (CON); Balachandra, Ramaiya (CON)
ISBN10:  3409126279
ISBN13:  9783409126274
Format:  Hardcover
Pub. Date:  11/15/2004
Publisher(s): Springer-Verlag New York Inc

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Table of Contents
Preface vii
Content xi
A Tribute to Klaus Brockhoff
1(18)
Sonke Albers
Jurgen Hauschildt
Stations of His Life
3(3)
Mapping His Research Track
6(4)
Particular Highlights
10(5)
Management of Research and Development
10(2)
Information, Forecasting and Decision Support
12(1)
Marketing
13(1)
General Business Administration
14(1)
Manager of Research and Science Politician
15(4)
Part 1: Innovation and Strategy
``Too many innovations, all at once...'' -- Relationship between Degree of Innovativeness and Success of Innovations
19(18)
Jurgen Hauschildt
Soren Salomo
Is more innovative better?
21(1)
State of the art of empirical research: Negative and zero relationships
21(2)
Problems with the conceptual model in empirical research
23(3)
Problems related to the research methods
26(2)
Measurement of degree of innovativeness
26(1)
Measurement of innovation success
27(1)
Sample selection problems
28(1)
Reorientation: Is the perspective of empirical research on innovation success adequate?
28(1)
Consequences
29(4)
For the management of innovation
29(2)
For the innovation controlling
31(1)
For the innovation management research
32(1)
References
33(4)
Innovation Networks -- The Karlsruhe and Berlin Studies
37(18)
Hans Georg Gemunden
Introduction
39(2)
Shaping Networks: The Drivers and Barriers of a Single Firm's Innovation Network and its Influence on Innovation Success
41(5)
Understanding and Managing Network Dynamics: The Development of a Single New Firm's Innovation Network and its Influence on Innovation Success
46(2)
Orchestrating Innovation Consortia: Stability and Success of Multi-organizational Innovation Networks
48(2)
References
50(5)
Barriers to Entry in Innovative Markets - How to Protect Innovative Products Successfully?
55(16)
Gerhard Schewe
Introduction
57(1)
Barriers to market entry
58(2)
Empirical design
60(3)
Results
63(1)
Discussion
64(2)
Implications for patent policy
66(1)
References
67(4)
Innovation Processes in Pharmaceutical Companies - Organizational Determinants
71(14)
Hartmut Kreikebaum
Introduction
73(1)
Research and development in the pharmaceutical industry
74(1)
Staffing R&D teams as centers of excellence
75(3)
Building-up an innovative organization
78(2)
Interface management from an international perspective
80(2)
Summary
82(1)
References
83(2)
The Impact of IT Technologies on the New Business Designs - An Empirical Approximation and Proposals for Change
85(18)
Santiago Garcia Echevarria
Introduction
87(1)
IT technologies' unidimensionality versus their globality in business management
88(1)
What role does ICT technology innovation play in current business management?
89(2)
The impact of technological innovation upon processes of change within the company
91(1)
The present situation of technological innovation in business management
92(3)
How to design the integration of information and communication technology into business management: concepts and tools
95(3)
Integrating information and communication technologies' organisational designs in executive management processes
98
Conclusions
17(85)
References
102(1)
Innovation Management in Asia - Some Preliminary Findings
103(18)
Arnoud De Meyer
Sam Garg
Introduction
105(1)
Motivation for the study
105(2)
Methodology
107(1)
Observations about the hurdles
108(5)
Inadequate resources
108(2)
Ineffective market input
110(1)
The strong historic role of the Government impeding innovation
111(1)
Perception of a certain `Asian'ness
112(1)
Lack of appreciation for intangibles
113(1)
What do companies do about it?
113(3)
Mobilising the resources you don't control
114(1)
Overcoming the distance to the customer
114(1)
Stimulating the creativity and overcoming the Asian'ness'
115(1)
Managing the government
116(1)
Believing in intangible assets
116(1)
Conclusion and further work
116(1)
References
117(4)
Part 2: Innovation and Research & Development
Early Information (EI) Based on Knowledge Discovery in Databases (KDD)
121(18)
Hans-Horst Schroder
Introduction
123(2)
EI(S) and KDD - a Conceptual Comparison
125(4)
Process-Oriented Comparison
125(3)
Feature-Oriented Comparison
128(1)
ProFIS - an Integrated Approach to Early Information
129(7)
System Configuration
130(2)
Information Collection
132(1)
Information Mining
132(2)
Information Evaluation and Initiation of (Re-) Actions
134(1)
Evaluation of ProFIS
135(1)
Conclusions
136(1)
References
137(4)
Abstract
141
Recent Advances in R&D and New Product Development Projects
139(20)
R. Balachandra
Introduction
141(1)
Project Selection
142(6)
Project Management
148(2)
Project Termination
150(1)
Globalization of R&D
151(2)
Future of R&D Management
153(1)
References
153(6)
Part 3: Innovation and Marketing
Applications of Conjoint Analysis to New Product Development
159(16)
Henrik Sattler
Introduction
161(1)
Academic Applications of Conjoint Analysis to NPD
162(4)
Review of the EBSCO Research Data Base
162(1)
Advances of Academic Applications
163(1)
Validity
163(2)
Visualising New Product Features
165(1)
Dealing with a Large Number of Product Features
165(1)
Commercial Applications of Conjoint Analysis to NPD
166(4)
Research Design
167(1)
Results
168(1)
Significance of Commercial Use of CA in General
168(1)
Significance of Commercial NPD Applications of CA
168(1)
Type of CA Method Most Often Applied
168(1)
Number of Product Features
169(1)
Summary
170(1)
References
171(4)
Bundles of Multi-attributed Items - Modeling Perceptions, Preferences, and Choice
175(16)
Vithala R. Rao
Introduction
177(1)
Defining Bundles
178(2)
Modeling Bundle Perceptions
180(1)
Modeling Bundle Preferences
181(1)
Modeling Bundle Choice
182(6)
No interdependence model: the models for the within item effects
185(1)
Interdependence model: the models for the across item effects
186(1)
Interdependence within attributes
186(1)
Interdependence among products across attributes
187(1)
Future Research Directions
188(1)
References
188(3)
Virtual Customer Integration - Maximizing the Impact of Customer Integration on New Product Performance
191(18)
Holger Ernst
Introduction
193(2)
VCI in Multiple Stages of New Product Development
195(8)
Summary and Conclusion
203(3)
References
206(3)
Successful Innovations Driven by Customer Relationship Management
209(18)
Manfred Krafft
Katrin Krieger
Innovation -- the customer view ignored?
211(1)
Customer focus -- how to build valuable customer relationships?
212(3)
Background of customer relationship management
212(2)
Elements of customer relationship management
214(1)
CRM -- the missing link to superior innovation management?
215(7)
CRM and innovation - basic assumptions
215(1)
CRM strategy provides the framework for customer focused innovations
216(1)
CRM processes support a customer--centric innovation process
217(1)
Knowledge management to gain relevant customer information for innovation projects
217(1)
Segment management to develop innovations for the most valuable customers
218(2)
Multi-channel management to integrate customers in the innovation process
220(1)
CRM helps to structure organizations around customer-oriented innovations
221(1)
CRM technology accelerates the innovation process
222(1)
Conclusion
222(1)
References
223(4)
Opportunities of Virtual Stock Markets to Support New Product Development
227(16)
Bernd Skiera
Martin Spann
Introduction
229(1)
Opportunities of the Internet for New Product Development
230(1)
Virtual Stock Markets and Their Use in New Product Development Stages
231(3)
Empirical Study
234(5)
Design of the Study
235(1)
Forecast Accuracy
235(2)
Performance Compared to Expert Judgments
237(1)
Factors Influencing Forecast Error
238(1)
Summary and Conclusions
239(1)
References
240(3)
Forecasting the Diffusion of an Innovation Prior to Launch
243(16)
Sonke Albers
Problem
245(1)
Literature review
246(4)
Independent descriptors of diffusion processes
250(2)
Predictive Validity of the Inference Method
252(2)
Meta-Analytic Information
254(2)
Summary
256(1)
References
257(2)
Marketing-Mix and New Product Diffusion - Determination of Optimal Price and Advertising Strategies with a Heterogeneous Diffusion Model
259(18)
Helmut Schmalen
Heiko Kay Xander
Basics in Diffusion Research
261(1)
A Marketing-Mix Diffusion Model
262(5)
Heterogeneity of the Demand
262(3)
Integration of Marketing-Mix Variables
265(2)
Optimal Price and Advertising Strategy
267(8)
Competitive Effects in a dynamic Duopoly
267(1)
Communication Effects in Global Diffusion
268(3)
Diffusion Effects through Repeat Purchases
271(2)
Substitution Effects in Multi-Product Diffusion
273(2)
Conclusion
275(1)
References
275(2)
Risk, Information and the Diffusion of Innovations - The Example of Genetically Modified Food
277(18)
Ursula Weisenfeld
Introduction
279(1)
Change Agents and the Diffusion of Innovation
279(3)
The crucial role of information
282(3)
A Framework for Signaling in the Case of Avoidance Characteristics
285(5)
Conclusion
290(1)
References
291(4)
Characterizing Customer Groups During the Life Cycle of a Car Model - Results of an Empirical Study
295(16)
Cornelia Zanger
Martin Kuder
Hansjorg Gaus
Introduction
297(1)
Analytical Framework
298(2)
Analyses and Results of an Empirical Study
300(6)
Implications for Marketing Action
306(1)
References
307(4)
Part 4: Innovation and Controlling and Finance
Corporate Governance and Product Innovation - Some Results from an International Study
311(18)
Reinhart Schmidt
Introduction
313(1)
Theoretical Relationships between Corporate Governance and Innovation
314(2)
Empirical Evidence
316(8)
Aims and Structure of the Research Project
316(1)
General Results from Six European Countries
317(1)
Some Results for German Pharmaceuticals and Banks
318(6)
Adaptation of the Corporate Governance System to Innovation
324(2)
Conclusion
326(1)
References
327(2)
External Innovations and Corporate Venture Capital
329(18)
Peter Witt
The theory of external innovations
331(1)
Corporate venture capital and innovative activity in large groups
332(4)
The history of corporate venture capital
332(1)
Goals of corporate venture capital activities
333(1)
Corporate venture capital and innovation strategies
334(2)
Corporate venture capital as a multi-stage principal-agent-problem
336(5)
The organizational structure of corporate venture capital programs
336(2)
The relation of financial and strategic goals
338(1)
Support for start-ups by the group
339(1)
Technology transfer from start-ups to the group
340(1)
Empirical evidence on the German market for corporate venture capital
341(2)
Summary and conclusion
343(1)
References
343(4)
Unexpected Allies in Innovation - An Analysis of the Controller's Contribution to Innovation Processes
347(22)
Jurgen Weber
Eric Zayer
Introduction
349(1)
Definitions
349(4)
The Controller
349(2)
The Innovation Process
351(2)
The Controller's Potential Contributions to the Innovation Process
353(5)
Contributions to Individual Process Steps
353(2)
Contributions to the Overall Process
355(3)
Evaluation of the Controller's Contribution
358(5)
Relevance
358(2)
Potential Issues
360(3)
Conclusion
363(1)
References
364(5)
Part 5: Innovation, Foundations, and Universities
Mapping Research in Innovation Management - A Bibliometric Analysis of Research Policy
369(20)
Thorsten Teichert
An Analysis of Intellectual Structure
371(1)
Overall Research System
372(5)
Single Research Streams
377(8)
Technology Strategy for Individual Companies
377(2)
National Systems of Innovation
379(2)
Globalization and International R&D Networks
381(1)
Application of Theories of the Firm
382(2)
Further Research Streams
384(1)
Conclusions
385(1)
References
386(3)
Capturing the Qualities of Students as Inputs and Outputs of Universities
389(18)
Gunter Fandel
Steffen Blaga
Preliminary remarks
391(1)
Object and basis of the analysis
392(3)
Effects of the teaching process on the qualities of students
395(2)
Grade distributions
395(1)
Correlation calculations
396(1)
Development of students' qualities within the educational process
397(5)
Describing the developments of students' qualities by an input-output model
402(2)
Limits and extensions
404(1)
References
405(2)
Encouraging Change - The Role of Private Foundations in Innovation Processes
407(14)
Wilhelm Krull
Common wisdom? The meaning of ``innovation''
409(1)
Private foundations and their capacity to innovate
410(2)
The Volkswagen Foundation
410(2)
Trans-disciplinary funding modes and their impact on research communities
412(3)
Innovation processes in economy and society
413(1)
Bridging the gap
414(1)
Leading institutional change
415(2)
Efficiency through autonomy
416(1)
New opportunities for young researchers
416(1)
Crossing borders - new approaches to international grant-making
417(2)
Knowledge for tomorrow
417(1)
Common foreign and security policy studies -- a joint initiative by three European foundations
418(1)
Conclusions
419(1)
References
420(1)
Innovation in Non-Profit-Organizations - The Example of an Operating Foundation
421(20)
Heribert Meffert
Introduction
423(1)
The State of Play in the Foundation Sector in Germany
423(3)
Core Developments
423(2)
Forms and Content of Foundation Work
425(1)
Innovation in Operating Foundations
426(10)
Organization of the Innovation Process
426(4)
Diffusion of Innovation as the Responsibility of Foundation Marketing
430(3)
Significance of the Foundation Brand for the Innovation Process
433(3)
Future Prospects
436(1)
References
437(4)
Part 6: Innovation and National Economic Performance
Relative Export and Import Strength - Indicators of the State of Development of National Economies
441(12)
Heiner Muller-Merbach
Reciprocity of Absolute and Per Capita Values
443(2)
Two Indicators to Balance the Reciprocity of Absolute and Per Capita Values of Foreign Trade
445(1)
Application of the Indicators to 37 National Economies
446(5)
Conclusion: The Top Position of Germany
451(1)
References
451(2)
Changing Roles of Universities in Developing Entrepreneurial Regions - The Case of Finland and the US
453(16)
Alok K. Chakrabarti
Mark P. Rice
Introduction
455(1)
Universities as Engines of Regional Development
455(2)
University-Industry Relationship
457(1)
Changing Role of the Universities and Nature of Scientific Research
458(2)
Social Capital and Bridging the Entrepreneurial Gap
460(4)
Observations on Practices in Finland and the US
464(2)
Conclusions
466(1)
References
466(3)
Enhancing Industry Interaction with Publicly Funded R&D Labs in India - Industry Viewpoint
469(18)
Ashok K. Gupta
G.L. Tembe
Manjulika Koshal
Abstract
471(1)
Introduction
471(2)
R&D in India
471(1)
Publicly Funded CSIR Labs
472(1)
Lack of Industry-Lab Interaction
472(1)
Research Objective
473(1)
Research Methodology
473(1)
Results
474(7)
R&D Mission and Success in Technology Transfer
474(2)
Importance and Frequency of Industry's Interaction with Labs
476(2)
Barriers to Industry Interaction with Labs
478(1)
Initiatives Taken by Industry to Improve Interaction with Labs
479(2)
Limitations
481(1)
Conclusions & Future Research
481(3)
Bridge the Success Perceptual Gap
482(1)
Translate Sense of Importance to Action
482(1)
Increase the Understanding of Barriers to Interaction
483(1)
Future research
483(1)
References
484(5)
Part 7: Klaus Brockhoff
Books
489(1)
Articles
490(20)
Editor
510(1)
Co-Editor
511(1)
Case Studies
512
List of Publications 487(26)
List of Supervised Dissertation and Habilitation Theses 513

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