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The Brief Penguin Handbook (MLA Update)
by Faigley, LesterISBN13:
9780321202598
ISBN10:
0321202597
Format:
Spiral Bound
Pub. Date:
1/1/2003
Publisher(s):
Longman
List Price: $55.00
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Summary
In The Penguin Handbook, Brief Edition , Faigley rethinks the way handbooks present information and ideas with a reference that's tailored for today's visually and technologically oriented students. Drawing on student feedback and a wealth of classroom experience to design a handbook that gives students the information they need in a format they will actually use, The Penguin Handbook, Brief Edition, addresses the changing nature of today's students as well as today's writing assignments. This text uses unique, at-a-glance documentation pages to help students visually understand how to cite sources, while Common Errors boxes for grammar and style help students identify the building blocks necessary for academic writing so that they can successfully employ them in their work. Additional visuals throughout the text help students with everything from how to construct a descriptive paragraph to understanding how visual information can be used in a paper, presentation, or Website. The Penguin Handbook, Brief Edition, makes major advances over existing handbooks by broadening the context of communication, including concise, practical discussions of verbal and visual texts as well as detailed coverage of writing in its many forms. While an emphasis on the process of academic writing and research is maintained throughout, the book and its Website also include coverage of non-fiction genresbrochures, magazine articles, and letters of applicationthat are used more typically outside the classroom. In addition, The Penguin Handbook is the first handbook to combine this coverage with three purposes of writing: reflective, informative, and persuasive writing. Throughout, Lester Faigley's expertise in matters relating to technology is consistently evident, including integrated references to the text's comprehensive and meticulously constructed Web site. This site extends the interactive nature of the text by providing self-scoring exercises linked to the Common Error boxes, ESL Worksheets for non-native speakers, Writing in the World projects linked to the writing process chapters, and more. On everything from Internet research and documenting online sources to cutting-edge chapters on writing for the Web and creating visuals for papers and oral presentations, The Brief Penguin Handbook, Brief Edition, ensures that student writers are adequately prepared for anything they are likely to encounter in today's academic environment and beyond.
Table of Contents
| Composing in The Digital Era | |
| Inroduction: Writing for Different Purposes in Different Media | |
| The Rhetorical Situation | |
| The Rhetorical Triangle | |
| A Writer's Audience | |
| A Writer's Ethos | |
| A Writer's Purpose | |
| Words and Images | |
| Verbal vs. Visual Media | |
| Where Visuals Work Best | |
| Where Words Work Best | |
| Planning and Drafting | |
| Establish Your Goals | |
| Explore Your Topic | |
| Write a Working Thesis | |
| Plan a Strategy | |
| Compose a Draft | |
| Write as a Member of a Team | |
| Stay Organized | |
| Composing Paragraphs | |
| Focus Your Paragraphs | |
| Organize Your Paragraphs | |
| Make Your Paragraphs Coherent | |
| Consider Paragraph Length | |
| Link Across Paragraphs | |
| Write Effective Beginning and Ending Paragraphs | |
| Rewriting, Editing, and Proofreading | |
| Switch from Writer to Reader | |
| Learn Strategies for Rewriting | |
| Respond to Other Writers' Drafts | |
| Edit for Particular Goals | |
| Proofread Carefully | |
| Learn to Edit the Writing of Others | |
| Writing in College and Beyond | |
| Critical Reading and Viewing | |
| Two Kinds of Reading and Viewing | |
| Critical Reading | |
| Verbal Fallacies | |
| Critical Viewing | |
| Visual Fallacies | |
| Writing to Reflect | |
| Find An Reflective Topic | |
| Identify a Focus | |
| Develop Your Response | |
| Sample Reflective Essay | |
| A Reflective Magazine Article | |
| A Reflective Web Site | |
| Writing to Inform | |
| Find an Informative Topic | |
| Narrow Your Topic and Write a Thesis | |
| Develop and Organize Your Ideas | |
| An Informative Brochure | |
| Business Letters, Emails, and Memos | |
| Reports | |
| Writing to Persuade | |
| Find an Arguable Topic | |
| Make an Arguable Claim | |
| Developand Organize Good Reasons | |
| Sample Proposal Argument | |
| A Persuasive Letter of Application and Résumé | |
| Visual Rhetoric | |
| Design Basics | |
| Create a Visual Relationship | |
| Make Similar Elements Look Similar | |
| Make Different Elements Look Different | |
| Understanding the Rhetoric of Type | |
| Creating Graphics, Tables, and Charts | |
| Types of Illustrations | |
| Illustrations | |
| Imaging Editors | |
| Formats and Printers | |
| Tables | |
| Charts and Graphs | |
| Verbal and Visual Presentations | |
| Planning a Presentation | |
| Delivering a Presentation | |
| Design Effective Visuals | |
| Writing for The Web | |
| Web Basics | |
| The Architecture of a Web Site | |
| Visual Design on the Web | |
| Establish Goals for a Web Site | |
| Steps in Creating a Web Site | |
| Get Started | |
| How HTML Tags Work | |
| Adding Links and Images | |
| Organize Your Web Site | |
| Building a Multi-Page Site | |
| Principles of Navigational Design | |
| Tools for Navigation | |
| Navigation on Complex Sites | |
| Make Your Site Accessible | |
| Test and Improve Your Site | |
| Researching | |
| Planning Your Research | |
| Analyze the Research Task | |
| Set a Schedule | |
| Find a Topic That Interests You | |
| Ask a Question and Draft a Working Thesis | |
| Decide What Kind of Research You Need to Do | |
| Plan Field Research | |
| Finding Sources | |
| Research in Libraries and on the Web | |
| Find Books | |
| Find Articles in Journals | |
| Find Newspaper Articles | |
| Find Information on the Web | |
| Start a Working Bibliography | |
| Evaluating Sources | |
| Determine the Relevance of Sources | |
| Determine the Reliability of Print Sources | |
| Determine the Reliability of Internet Sources | |
| Avoiding Plagiarism When Using Sources | |
| The Purpose of Documenting Sources | |
| Intellectual Property and Scholastic Honesty | |
| Avoid Plagiarism | |
| Quote Sources without Plagiarizing | |
| Summarize and Paraphrase Sources Without Plagiarizing | |
| Writing the Research Project | |
| Review Your Goals and Thesis | |
| Plan Your Organ | |
| Table of Contents provided by Publisher. All Rights Reserved. |
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