More New and Used
from Private Sellers
Only one copy
in stock at this price.
In Stock Usually Ships in 24 Hours.
180 day subscription
Questions About This Book?
Why should I rent this book?
Renting is easy, fast, and cheap! Renting from eCampus.com can save you hundreds of dollars compared to the cost of new or used books each semester. At the end of the semester, simply ship the book back to us with a free UPS shipping label! No need to worry about selling it back.
How do rental returns work?
Returning books is as easy as possible. As your rental due date approaches, we will email you several courtesy reminders. When you are ready to return, you can print a free UPS shipping label from our website at any time. Then, just return the book to your UPS driver or any staffed UPS location. You can even use the same box we shipped it in!
What version or edition is this?
This is the 4th edition with a publication date of 1/27/2009.
What is included with this book?
- The Used copy of this book is not guaranteed to inclue any supplemental materials. Typically, only the book itself is included.
- The Rental copy of this book is not guaranteed to include any supplemental materials. You may receive a brand new copy, but typically, only the book itself.
The first and most widely used handbook in broadcast news, this book clearly and concisely outlines the rules of broadcast news writing, reporting, grammar, style, and usage. TheBroadcast News and Writing Stylebookis the everyday resource for both beginning and advanced writers of broadcast news. With chapter-by-chapter coverage of story types, from business stories to crime and legal reporting, education, government, health, the environment, weather, and sports, theBroadcast News and Writing Stylebooklays out the particular demands of composition, form, style, and usage in all the diverse areas of broadcast news.
Table of Contents
|The Future of News|
|The scope of media use Media use is more complex than it used to be Itrsquo;s hard to measure media use What we think we know about media use|
|What we donrsquo;t know about media use So where are we going?|
|What is News?|
|Balancing News Values Types of stories Where story ideas come from|
|The assignment desk The morning (and afternoon) meeting|
|Broadcast news writing Writing for the ear v. writing for the eye Rules of Readability|
|Keep It Simple|
|Keep It Conversational|
|Keep It Clear|
|Keep It Tight|
|Make It Powerful|
|Get It Right|
|Phrases & Phrasing|
|How to Say It|
|What to Say|
|What You Didn't Mean to Say|
|Keep It Short|
|Make It Clean, Clear, and Concise|
|Leads & Endings|
|Types of Leads|
|Figuring out the Lead|
|Types of Endings|
|Plan and Focus Story Logic|
|Story structure Transitions|
|Before Yoursquo;re Done|
|Working with and Gathering Bites, Actualities & Natural Sound|
|The feel of natural sound Collecting Sound|
|Working with Bites, Actualities and natural sound Packages. nbsp;|
|Conducting successful interviews Beyond the interview nbsp;|
|Radio: Story Forms & Working with Sound|
|Radio Story Forms|
|Drawing Radio Pictures|
|TV: Story Forms|
|Putting Packages Together Live Reporting Golden Rules|
|TV: Working with Pictures|
|The Power of the Visual Image|
|The TV Balancing Act|
|Care about the story Strong stories have central characters and a plot Prove your story|
|The element of surprise Connecting with truths|
|Convergence, Multimedia and Online News|
|Some Basic Terms and concerns Research and the Web Convergence|
|The Information Web Site |