Business Communication Essentials

by Bovee, Courtland L.; Thill, John

• ISBN13: 9780131472457
• ISBN10: 0131472453
• Edition: 2nd
• Format: Paperback
• Copyright: 2006-01-01
• Publisher: Prentice Hall

Summary

Integrating all elements of effective business communication, this all-in-one package blends information with technology, presented in an engaging multimedia environment. Numerous real-world examples and document critiques provide the means for learning grammar and business communication mechanics more effectively than any other book on the market today.After an informative introduction that describes the foundations of business communications, this book covers such topics as: the three-step writing process (planning, writing, and completing business messages); brief business correspondence (letters, memos, e-mails, and instant messages); business reports and proposals; and employment messages. Comprehensive appendices for format and layout of documents and a handbook of grammar, mechanics, and usage round out this book.A must-have reference book for anyone in a professional business office, this resource is also an excellent primer for those just entering the job market.

Table of Contents

Business Communication Foundations

Understanding Business Communication in Today's Workplace

Communicating in Teams and Mastering Listening and Nonverbal Communication Skills

The Three-Step Writing Process

Planning Business Messages

Writing Business Messages

Completing Business Messages

Brief Business Correspondence

Working With Letters, Memos, and E-Mail Messages

Writing Routine, Good-News, and Goodwill Messages

Writing Bad-News Messages

Writing Persuasive Messages

Composing Business Reports, Proposals, and Presentations

Understanding and Planning Business Reports and Proposals

Writing and Completing Business Reports and Proposals

Planning, Writing, and Delivering Oral Presentations

Employment Messages

Searching for Employment and Preparing Employment Messages

Interviewing for Employment and Following Up

Appendix A

Appendix B

Appendix C

Handbook of Grammar, Mechanics, and Usage

Answer Key

References

Acknowledgments

Table of Contents provided by Publisher. All Rights Reserved.