9788132109556

Business and Community : The Story of Corporate Social Responsibility in India

by
  • ISBN13:

    9788132109556

  • ISBN10:

    8132109554

  • Format: Hardcover
  • Copyright: 2/8/2013
  • Publisher: SAGE Publications Pvt. Ltd
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What is included with this book?

  • The New copy of this book will include any supplemental materials advertised. Please check the title of the book to determine if it should include any access cards, study guides, lab manuals, CDs, etc.
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Summary

Business and Community traces the evolution of the ideas and practices of Indian CSR against the backdrop of India's socio-economic development since the beginning of industry to the present, through four major phases of Indian business history. It highlights major landmarks, personalities and influences which have shaped these changes and the factors that inhibit or encourage business to engage with the community. The book is not a 'how-to' manual, or a compendium of best practices, but a historical narrative whose objectives are threefold: o To enhance public knowledge, understanding and appreciation of what business can contribute to society, especially the contribution of Indian business; o To enthuse the business community as a whole, especially the younger generation, by highlighting exemplary individualsmpanies in the history of Indian CSR; o To identify the factors which inhibit or encourage CSR so as to enable business and government to take appropriate action.

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