For Introduction to Business courses.
Focus on the practical skills and important developments in business
The recent events in domestic and global economies are presenting unprecedented challenges, excitement, and disappointments for business—and a need for a change in Introduction to Business courses and texts. Business Essentials captures the widespread significance of these developments and presents their implications on businesses today.
The Eleventh Edition includes new real-world examples and research findings, helping students to see how entrepreneurs are putting into practice the concepts that they are learning, and making this text the most current and relevant one available on the market today.
Also Available with MyBizLab ®
This title is available with MyBizLab—an online homework, tutorial, and assessment program designed to work with this text to engage students and improve results. Within its structured environment, students practice what they learn, test their understanding, and pursue a personalized study plan that helps them better absorb course material and understand difficult concepts.
NOTE: You are purchasing a standalone product; MyBizLab does not come packaged with this content. If you would like to purchase both the physical text and MyBizLab search for:
0134473639 / 9780134473635 Business Essentials Plus MyBizLab with Pearson eText -- Access Card Package
Package consists of:
- 0134271122 / 9780134129969 Business Essentials
- 0134150031 / 9780134150031 MyBizLab with Pearson eText -- Access Card -- for Business Essentials