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Business Ethics,9780131427921
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Business Ethics

by ; ; ;
Edition:
1st
ISBN13:

9780131427921

ISBN10:
013142792X
Format:
Paperback
Pub. Date:
7/8/2009
Publisher(s):
Prentice Hall
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Summary

The ethical training future managers need to be successful in todayrs"s challenging business world. Ethics and Business; Ethics in the Functional Areas of Business; Special Topics in Ethics For readers interested in an in-depth introduction of business ethics that emphasizes the role of ethics as a critical part to management success.

Table of Contents

PART I: ETHICS AND BUSINESS

Chapter 1
The Language of Ethics

Cases:    
Competitive Advantage
                 Yahoo! And Customer Privacy


Chapter 2
A Look At The Sources Of Ethical Problems In Business And How To Prevent Them

    Cases:    
Parable of the Sadhu
                     Marge Norman and Miniscribe Corporation
           

Chapter 3
Ethics, Stakeholders, Corporate Strategy, and Value Creation

Cases:   
Merck & Co., Inc.


Chapter 4
Business Ethics in the Global Marketplace
         Appendix: List of Industry Benchmarks and International Agreements

Cases:    
Davis Press and Meccan Madness
                   Questionable Payments
                   GE Healthcare in India: An (Ultra)Sound Strategy?


PART II: ETHICS IN THE FUNCTIONAL AREAS OF BUSINESS


Chapter 5
Leadership

Cases:        
American Apparel (A)
                      Jeri Caldwell at MOEX, Inc. (A & B)


Chapter 6
Marketing/Operations

Cases:    
Fingerhut’s Price Strategy & Epilogue
                 Wal-Mart in 2005


Chapter 7
Accounting/ Finance

Cases:    
No-Tel (A & B)
                 Ben & Jerry’s Homemade, Inc. (A & B)


Chapter 8
Management

Cases:    
Joe Willis: Feeling the Heat in Thailand (A, B & C)
                   Diversity Vignettes; Professor Emma Pover (A & B); Fred Smith


PART III: SPECIAL TOPICS IN ETHICS


Chapter 9
Environmental Sustainability and Its Challenges to Management

Cases:    
ExxonMobil and the Chad-Cameroon Pipeline
                   Walden Paddlers


Chapter 10
Managing on the Ethical Frontier

Cases:     
Monsanto and the Development of Genetically Modified Seeds
                 Danville Airlines
                 Make Mine a Russian Shorthair





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