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Case Studies in Crisis Communication: International Perspectives on Hits and Misses,9780415889902

Case Studies in Crisis Communication: International Perspectives on Hits and Misses

by ;
Edition:
1st
ISBN13:

9780415889902

ISBN10:
0415889901
Format:
Nonspecific Binding
Pub. Date:
3/19/2012
Publisher(s):
Routledge
List Price: $59.95

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Summary

The variety and the international focus of the cases, be they environmental, health or management successes or failures, makes this book more appealing to a wider audience. These cases examine sociocultural issues associated with responding to a variety of crises. Additionally, a unique feature of the book is a section titled Views from the Expert, which appears at the end of each chapter. Because the expert in question is not connected in any way to the crisis, she or he share disinterested opinions and insights on the specifics of a crisis that confronted an organization. To expand the boundaries of the knowledge and the practice of communication for crisis management to one that addresses the effects of the confluence of globalization and technology on business paradigms and on practitioner competencies.The international nature and the variety of the cases, both on profit and nonprofit organizations and government agencies, and the crisis expert'"s views at the end of each chapter, coupled with discussion questions, makes the textbook appealing to an international audience. The implications of the globalization process for crisis management is also be addressed. 㬬


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