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Case studies offer students the opportunity to explore critical incidents and develop effective strategies for resolution. Featuring the exclusive, real-life case studies of top communication scholars, Case Studies for Organizational Communication: Understanding Communication Processes, Third Edition, employs a unique applied approach that allows students to use their knowledge of organizational communication to analyze typical organizational problems. Edited by Joann Keyton and Pamela Shockley-Zalabak, the book includes a variety of open-ended cases that encourage lively classroom discussions. This format also provides instructors with greater flexibility in connecting case assignments to their primary text. Now in its third edition, the book is enhanced by an updated companion website (www.oup.com/us/keytonshockley) featuring instructor resources and case studies from previous editions. Two new sections--"Organizations and Their Stakeholders" and "Organizational Crisis"--and twenty-one new readings address a variety of issues, including organizational technology, teamwork and group processes, decision-making and problem-solving, and diversity. A flexible supplement covering a broad range of contexts and situations, Case Studies for Organizational Communication, Third Edition, is an essential resource for helping students devise successful communication strategies.
Joann Keyton is Professor of Communication at North Carolina State University.
Pamela Shockley-Zalabak is Professor of Communication and Chancellor at the University of Colorado at Colorado Springs.
Table of Contents
|Web Cases||p. xv|
|Preface: The Case Study Method as a Pedagogical Technique||p. xix|
|Student Introduction: Using Cases to Learn About Organizational Communication||p. 1|
|Practice Case: The Sale Joann Keyton||p. 5|
|Organizational Culture||p. 11|
|How Do You Get Anything Done Around Here?||p. 13|
|Communicating and Leading Change in Organizations||p. 20|
|Managing a Merger||p. 26|
|Merged, Incompatible IT Cultures||p. 33|
|Your Attitude Determines Your Altitude||p. 38|
|Growing Pains||p. 46|
|How Dare He Try to Manage Our Talk||p. 53|
|Organizational Technology||p. 57|
|Caught Online||p. 59|
|The Difficulties of Virtual Leaders||p. 67|
|Knowledge Is Power||p. 73|
|The Emails in the Clinic Initial Services Department||p. 78|
|Finding a Home for Communications Technologies||p. 83|
|Teamwork and Group Processes||p. 89|
|Reorganizing Human Resources at ASP Software||p. 91|
|Teaming Up for Change||p. 98|
|Lessons Learned||p. 109|
|Taking Charge||p. 115|
|Decision Making and Problem Solving||p. 121|
|How Much Does Passion Count?||p. 123|
|Permission to Walk||p. 132|
|For the Good of Many||p. 141|
|A Matter of Perspective||p. 150|
|The Expert Facilitator||p. 158|
|Corporate Social Responsibility Versus Greenwashing||p. 164|
|The Individual and The Organization||p. 171|
|Bob's Dilemma||p. 173|
|Working Without Papers||p. 179|
|Corporate Counseling||p. 187|
|Managing Multiple Roles||p. 197|
|No Laughing Matter||p. 209|
|Not on My Sabbath||p. 217|
|The Aggrieved Mediator||p. 222|
|An Officer First and a Nurse Second||p. 227|
|Finding the Right Associate||p. 234|
|Conflict Around Performance Review||p. 243|
|There's a New Sheriff in Town||p. 246|
|Resisting Disability Epithets||p. 253|
|Organizational Diversity||p. 259|
|Where Does It Hurt?||p. 261|
|A Case of Mistreatment at Work?||p. 270|
|The Penis People||p. 278|
|Navigating the Limits of a Smile||p. 282|
|Putting My Best Foot Forward||p. 293|
|Berating the Bow||p. 300|
|Islamophobia at Work||p. 305|
|Organizations and Their Stakeholders||p. 315|
|Inviting Public Input||p. 317|
|Give Me Information or I Will Blog||p. 324|
|Community Civility||p. 332|
|The Sago Mine Disaster||p. 338|
|Organizational Crisis||p. 341|
|More Questions Than Answers||p. 343|
|Ethics in Big Pharma||p. 350|
|Forced Collaboration||p. 357|
|About The Editors||p. 367|
|About The Contributors||p. 368|
|Detailed Case Content Index||p. 371|
|Table of Contents provided by Ingram. All Rights Reserved.|