Table of Contents
What Is Popular Culture? Why Study Popular Culture? Active Reading. Strategies for Active Reading. An Active Reading Casebook: Three Selections about Barbie. Preparing to Read. Reading and Annotating.
Rereading. Reviewing. Reading Pop Cultural Criticism.
Reading Academic Analysis.
Reading Images. The Writing Process. Prewriting. Freewriting. Clustering. Outlining. Drafting. Thesis and Thesis Statement. Opening Paragraphs. Supporting Paragraphs. Evidence. Conclusions. Distancing. Revising. Revision Checklist. Sample Student Essay.
Writing Research on Popular Culture.2. Advertising.
Approaches to Advertising.
Images of Women and Men in Advertising.
Additional Suggestions for Writing about Advertising.3. Television.
The Cultural Influences of Television.
Additional Suggestions for Writing about Television.4. Popular Music.
Stars and Fans: Constructions of Culture and Counter-Culture.
Rap and Hip-Hop: A Casebook.
Additional Suggestions for Writing about Music.5. Cyberculture.
Life on the Internet.
Computers in the Classroom.
Additional Suggestions for Writing about Cyberculture.6. Sports.
The Role of Sports in America.
Additional Suggestions for Writing about Sports.7. Movies.
Moviemaking, Film Criticism, and Distribution.
The Horror Movie.
Additional Suggestions for Writing about Movies.For Further Reading: A Popular Culture Bibliography.
Index by Rhetorical Mode.
Index by Academic Discipline.
Index by Author and Title.