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Communication: Principles for a Lifetime,9780205508938

Communication: Principles for a Lifetime

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Pub. Date:
Allyn & Bacon
List Price: $117.60

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This is the 4th edition with a publication date of 1/1/2010.
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Communicationhelps the reader see the relationships among the concepts, skills, theories, and contexts of communication by anchoring all discussion around five fundamental communication principles. Written by experienced and highly regarded authors and teachers,Communication: Principles for a Lifetimeprovides the reader with all the theory and skills necessary - in a manner that will help them to apply what they learn throughout their lives. Understanding that the challenge in basic communication is learning the myriad of skills, principles, and theories without being overwhelming, Beebe/Beebe/Ivy emphasize five key principles of communication throughout their book: Be awareof your communication with yourself and others. Effectively use and interpretverbalmessages. Effectively use and interpretnonverbalmessages. Listenandrespondthoughtfully to others. Appropriately adaptmessages to others. Providing both comprehensive and cutting-edge content about communication organized around these five themes, Beebe/Beebe/Ivy cover all of the topics in a manner that will help the reader organize the extensive range of material.

Table of Contents

Principles of Communication
Foundations of Human Communication
Communication Defined
Communication Competence
The Message Should Be Understood
The Message Should Achieve Its Intended Effect
The Message Should Be Ethical
Ethics and Communication: What Are Your Sources of Ethical Influence?
Why Study Communication?
To Improve Your Employability
To Improve Your Relationships
To Improve Your Health
On the Web Communication Models
Communication as Action: Message Transfer
Communication as Interaction: Message Exchange
Communication as Transaction: Message Creation Communication Characteristics
Communication Is Inescapable
Communication Is Irreversible
Communication Is Complicated
Communication Emphasizes Content and Relationships
Communication Is Governed By Rules Communication Principles for a Lifetime
Principle One: Be Aware of Your Communication with Yourself and Others
Principle Two; Effectively Use and Interpret Verbal Messages
Principle Three: Effectively Use and Interpret Nonverbal Messages
Principle Four: Listen and Respond Thoughtfully to Others
Principle Five: Appropriately Adapt Messages to Others
Diversity and Communication: Principles for a Lifetime: Principles for All Cultures Communicating with Others: Three Situations
Impersonal Communication
Group Communication
Presentational Communicat
Table of Contents provided by Publisher. All Rights Reserved.

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