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The Third Edition of Community Health Education Methods: A Practical Guide teaches students to effectively communicate health education messages and positively influence the norms and behaviors of both individuals and communities. This text explores the methods used by health educators, including didactic techniques designed to guide others toward the pursuit of a healthy lifestyle. The authors explain the essential tools involved in communicating messages to specific audiences, providing readers with a full grasp of the skills necessary in making a difference.
Table of Contents
|Contributing Author Biographies|
|Concepts and Theories Associated with Selecting and Implementing Community Health Education Methods and Strategies||p. 1|
|Using Theory and Ethics to Guide Method Selection and Application||p. 3|
|Promoting Health Education in a Multicultural Society||p. 31|
|Developing Professionalism as a Health Educator||p. 51|
|Health Communication||p. 73|
|Social Marketing Concepts||p. 103|
|Implementing Methods and Strategies at the Individual Level||p. 129|
|Facilitating Support Groups||p. 131|
|Selecting Presentation Methods||p. 161|
|Developing Effective Presentations||p. 183|
|Developing and Selecting Print Materials||p. 209|
|Working with the Media||p. 237|
|Implementing Methods and Strategies at the Community or Policy Level||p. 263|
|Facilitating Groups||p. 265|
|Building and Sustaining Coalitions||p. 299|
|Using Advocacy to Affect Policy||p. 333|
|Using Media Advocacy to Influence Policy||p. 361|
|Table of Contents provided by Blackwell. All Rights Reserved.|