Connect Access Card 1-Semester for Strategic Management,9780077487324

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Connect Access Card 1-Semester for Strategic Management

by Rothaermel, Frank

Edition:

1st

ISBN13:

9780077487324

ISBN10:

007748732X

Format:

eBook

Pub. Date:

2/22/2012

Publisher(s):

McGraw-Hill/Irwin

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Questions About This Book?

What version or edition is this?

This is the 1st edition with a publication date of 2/22/2012.

What is included with this book?

The New copy of this book will include any supplemental materials advertised. Please check the title of the book to determine if it should include any CDs, lab manuals, study guides, etc.

Summary

The Student site in Connect®: Includes a minimum of three unique Interactive Applications per chapter that ask students to apply strategic management concepts to real world scenarios through:

An Interactive video case in every chapter
Drag-and-drop interactive assignments that allow students to demonstrate knowledge of processes and models
Interactive Case Analysis exercises and Comprehension Cases
Chapter quizzes for student review Templates for strategic financial analysis

And, to save you time, Assessment of Student Responses flows easily into your grade book. All ancillary content in Connect® Management was developed by Dr. Anne W. Fuller, from California State University, Sacramento, in close collaboration with Frank T. Rothaermel.

All ancillaries have the same look and feel, the same voice, and the same high quality as the book itself.