9780077638108

International Business Connect Access Card

by
  • ISBN13:

    9780077638108

  • ISBN10:

    0077638107

  • Edition: 10th
  • Format: eBook
  • Copyright: 2/10/2014
  • Publisher: McGraw-Hill Education
  • View Upgraded Edition

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Supplemental Materials

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  • The New copy of this book will include any supplemental materials advertised. Please check the title of the book to determine if it should include any access cards, study guides, lab manuals, CDs, etc.
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Summary

McGraw-Hill ConnectPlus is a digital teaching and learning environment with a fully interactive eBook that saves students and instructors time while improving performance over a variety of critical outcomes. ConnectPlus offers rich content, abundant assignment types, and flexible policy options along with powerful study tools that adapt to individual student understanding and need. ConnectPlus can generate a number of powerful reports that let you quickly review the performance of an individual student or an entire class.

Table of Contents

Part One-Introduction and Overview

Chapter 1: Globalization

Case: Who Makes the Apple iPhone?

Part Two-Country Differences

Chapter 2: National Differences in Political Economy

Chapter 3: Political Economy and Economic Development

Chapter 4: Differences in Culture

Chapter 5: Ethics in International Business

Case: Siemens Bribery Scandal

Case: Disaster in Bangladesh

Case: Knights Apparel

Case: Japan’s Economic Malaise

Case: Indonesia: The Next Asian Giant?

Part Three-The Global Trade and Investment Environment

Chapter 6: International Trade Theory

Chapter 7: The Political Economy of International Trade

Chapter 8: Foreign Direct Investment

Chapter 9: Regional Economic Integration

Case: Legal Outsourcing

Case: The Global Financial Crisis and Protectionism

Case: NAFTA and Mexican Trucking

Case: The Rise of the Indian Automobile Industry

Case: Logitech

Part Four-The Global Monetary System

Chapter 10: The Foreign Exchange Market

Chapter 11: The International Monetary System

Chapter 12: The Global Capital Market

Case: South Korean Currency Crisis

Case: Russian Ruble Crisis

Case: Caterpillar: Competing in a World of Fluctuating Currencies

Part Five-The Strategy and Structure of International Business

Chapter 13: The Strategy of International Business

Chapter 14: The Organization of International Business

Chapter 15: Entry Strategy and Strategic Alliances

Case: The Evolving Strategy of IBM

Case: IKEA in 2013

Case: General Electric’s Joint Ventures

Case: The Globalization of Starbucks

Case: Coca-Cola’s Strategy

Part Six-Business Operations

Chapter 16: Exporting, Importing, and Countertrade

Chapter 17: Production, Outsourcing, and Logistics

Chapter 18: Global Marketing and R&D

Chapter 19: Global Human Resource Management

Chapter 20: Accounting and Finance in the International Business

Case: Brazil’s Gol Airlines

Case: Staffing Policy at AstraZeneca

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