Contemporary Sport Management

by Parks, Janet B.; Quarterman, Jerome

• ISBN13: 9780736042437
• ISBN10: 0736042431
• Edition: 2nd
• Format: Hardcover
• Copyright: 2003-02-01
• Publisher: Human Kinetics

Summary

The second edition of >Contemporary Sport Management> incorporates the most recent developments in the field, giving students and professionals a comprehensive and timely look at the world of sport management.Editors Janet Parks and Jerome Quarterman tap the expertise of 29 of the best researchers, practitioners, and teachers in the field to provide both contemporary examples and historical points of reference for their study. New chapters have been added to give readers more of the information they need in order to think critically about the ever-expanding sport management field.>Contemporary Sport Management, Second Edition,> explores the new and growing scope of opportunities within the industry while surveying the historical, psychological, sociological, and philosophical foundations of sport. The easy-to-read format will allow readers to quickly grasp management and organizational concepts and apply them in sport enterprises.New to this edition are chapters on the ethical and legal aspects of sport management as well as thorough discussions about consumer behavior, sport publicity and public relations, sport finance, sport tourism, critical thinking, and sport management research. Other updated features of the text include--learning activities, glossary terms, and review questions for each chapter to aid reader comprehension;-detailed case studies, scenarios, and day-in-the-life examples to help readers see the relevance of the information covered; and-sources of additional information to assist readers who want to know and learn more.Part I,"Introduction to Sport Management, " covers the disciplinary foundations of sport and physical activity, providing insight into sport as an influential cultural practice and formidable industry.Part II,"Social and Behavioral Foundations of Sport Management, " presents information about the ethical, legal, sociological, and psychological aspects of sport and discusses the resulting implications for sport managers.Part III,"Organizational and Managerial Foundations of Sport Management, " helps readers define the term organization and offers insight into how readers can become first-rate leaders and managers in sport.Part IV,"Selected Functional Areas of Sport Management, " provides an overview of sport marketing, public relations, finance, facility management, intercollegiate athletics, pro sport, sport marketing and management agencies, tourism, and international sport to demonstrate the depth and breadth of knowledge that sport managers are required to have.Part V,"The Future of Sport Management, " details approaches to sport management research as well as issues and emerging questions in the field.The second edition of >Contemporary Sport Management> is an invaluable tool for anyone interested in a sport management career. The revised text is a comprehensive learning resource and professional reference tool.

Table of Contents

Preface	ix
Acknowledgments	xi
PART I Introduction to Sport Management
Sport Management: An Overview	5	(18)
Janet B. Parks
Jerome Quarterman
Defining Sport and Sport Management	7	(1)
Nature and Scope of the Sport Industry	8	(4)
Unique Aspects of Sport Management	12	(2)
Sport Management Competencies	14	(3)
Future Challenges and Opportunities for Sport Managers	17	(1)
Future of the Sport Industry	18	(5)
Developing a Professional Perspective	23	(18)
Kathryn S. Hoff
JoAnn Kroll
Janet B. Parks
Professional Preparation	23	(2)
Professional Attitude	25	(7)
Career Planning and Management	32	(9)
Historical Sketches: The Development of the Sport Business Industry	41	(38)
Lawrence W. Fielding
Brenda Pitts
1870s: Commercialization Models in Baseball	42	(1)
1880s: Commercialization Models in Sporting Goods	43	(3)
1880s: Commercialization Models in Intercollegiate Sport	46	(1)
1890s: Intense Market Competition and the Bicycle Craze	47	(3)
1900s: Market Development and Market Segmentation	50	(1)
1910s: The Rise of Endorsement Advertising	51	(1)
1920s: The Golden Age of Sports	52	(2)
1930s: Depression and the Age of Cooperation	54	(5)
1940s: World War II and Sport Policy	59	(2)
1950s: New Techniques and New Technologies	61	(3)
1960s: The Foreign Invasion	64	(3)
1970s: From Woodstock to Nautilus	67	(2)
1980s: The Participation Revolution	69	(2)
1990s: MJ as Brand and the Experience Economy	71	(8)
Thinking Critically About Sport Management	79	(16)
Stuart M. Keeley
Janet B. Parks
Becoming a Critical Thinker	80	(7)
Asking the Core Critical Questions	87	(8)
PART II Social and Behavioral Foundations of Sport Management
Legal and Ethical Considerations in Sport Management	95	(12)
Lori Miller
Joy T. DeSensi
Ethics	95	(3)
The Law	98	(9)
Sociological Aspects of Sport and Physical Activity	107	(20)
Mary Jo Kane
Defining Sport	107	(1)
Defining Sport Sociology	107	(1)
The Role of Theory in Understanding Sport	108	(2)
Social Significance of Sport	110	(1)
Benefits of Sport	110	(2)
Dark Side of Sport	112	(8)
Sport as a Vehicle for Social Transformation	120	(1)
Implications for Sport Managers	121	(6)
Psychology of Sport Consumer Behavior	127	(22)
B. Christine Green
Understanding the Individual as a Sport Consumer	127	(11)
Group Influences on the Sport Consumer	138	(2)
Building a Relationship With the Consumer	140	(2)
Consumer Decision Making in Sport	142	(7)
PART III Organizational and Managerial Foundations of Sport Management
Sport Organization Managers and Organizational Behavior	149	(16)
Jerome Quarterman
Defining Organization	150	(4)
Unique Features of Organizational Behavior Studies	154	(4)
Organizational Behavior Research in Context of Sport Mangement Studies	158	(2)
Questions Often Asked About the Study of Organizational Behavior	160	(5)
Managing and Leading Sport Organizations	165	(24)
Jerome Quarterman
Ming Li
Differences Between Management and Leadership	165	(1)
Management as a Process in Sport Organizations	166	(2)
Theoretical Approaches to the Study of Leadership	168	(3)
Managerial Leadership	171	(18)
PART IV Selected Functional Areas of Sport Management
Sport Marketing	189	(22)
F. Wayne Blann
Ketra L. Armstrong
Ethics and Social Responsibility	190	(1)
Developing a Sport Marketing Plan	191	(14)
Challenges and Directions in Sport Marketing	205	(6)
Public Relations in the Sport Industry	211	(20)
Clay Stoldt
Catherine Pratt
Jason Jackson
Communication Basics	212	(3)
Media Relations in Sport	215	(5)
Community Relations in Sport	220	(4)
Other Public Relations Positions	224	(1)
Communication Technology and Its Impact on Sport	225	(6)
Finance, Economics, and Budgeting in the Sport Industry	231	(24)
Timothy D. DeSchriver
Daniel F. Mahony
Current Financial Situation in the U.S. Professional Sport Industry	232	(1)
Current Financial Situation in U.S. College Athletics	233	(1)
Economics of Sport	234	(8)
Overview of Financial Management	242	(6)
Sources of Revenues and Expenses for Sport Organizations	248	(2)
Careers in Financial Management for Sport Organizations	250	(5)
Sport Facility and Event Management	255	(16)
Robin Ammon Jr.
David K. Stotlar
Types of Facilities	255	(1)
Facility Management	256	(2)
Event Management	258	(8)
Risk Management	266	(5)
Intercollegiate Athletics	271	(26)
Robertha Abney
Ellen J. Staurowsky
Governance of Intercollegiate Athletics	271	(8)
Intercollegiate Athletics Administrators	279	(8)
Careers in Intercollegiate Athletics Administration	287	(10)
Professional Sport	297	(26)
James M. Gladden
William A. Sutton
Nature of Professional Sport	297	(1)
History of the Major American Professional Sports	298	(2)
Unique Aspects of Professional Sport	300	(7)
Revenue Sources for Professional Sport Teams	307	(4)
Career Opportunities in Professional Sport	311	(12)
Sport Management and Marketing Agencies	323	(14)
Mark A. McDonald
William A. Sutton
Creating a Sport Management and Marketing Agency Plan	323	(1)
Functions of Sport Management and Marketing Agencies	324	(4)
Types of Sport Management and Marketing Agencies	328	(4)
Careers Within Sport Management and Marketing Agencies	332	(1)
Challenges Facing Sport Management and Marketing Agencies	332	(5)
Sport Tourism	337	(24)
Heather Gibson
Tourism and the Tourism Industry	337	(2)
Defining Sport Tourism	339	(12)
Understanding the Sport Tourist	351	(1)
Three Impacts of Sport Tourism: Sociocultural, Economic, and Environmental	352	(9)
International Sport	361	(22)
Ted G. Fay
What Is International Sport?	361	(1)
1972: A Snapshot of Key Historic Changes in International Sport	362	(1)
Redefining International Sport	363	(1)
Assessing the Expanding Market for International Sport	364	(2)
China As an Awakening Sport Giant	366	(5)
Careers in International Sport	371	(5)
International Sport in the Next Decade	376	(7)
PART V The Future of Sport Management
Questions, Answers, and Sport Management Research	383	(24)
Jacquelyn Cuneen
Robert Boucher
Why Understanding Research Is Important to Sport Managers	384	(1)
Addressing Questions and Gathering Information Without Bias	385	(1)
The Folly of Trial-and-Error Management	386	(1)
A Question's Path: The Need for Information	386	(1)
Question Construction: Careful Planning and Useful Results	387	(1)
The Question and Answer Industry: Commercial Research in Sport Management	388	(1)
Action Research and Problem Solving	388	(2)
How Statistics Can Lie	390	(1)
Will It Work in Peoria?	391	(2)
Important Research Questions Addressed	393	(2)
Caution! Pothole on the Road to Progress	395	(2)
Emerging Questions in Sport Management	397	(4)
What Else Do You Need to Ask?	401	(6)
Understanding Sport Management Research	407	(14)
Wendy Frisby
Making Informed Decisions	407	(1)
Judging the Quality of Research	408	(1)
Key Concepts	409	(3)
The Research Processs	412	(9)
Index	421	(8)
About the Editors	429	(2)
About the Contributors	431