Filled with hundreds of stunning examples of successful two dimensional design, this how-to book explains design theory and gives you the tools necessary so you can create successful designs yourself. Design Basics presents art fundamentals concepts in full two- to four-page spreads, making the text practical and easy for you to refer to while you work.

Reviews

"This book is very in-depth and clear in its approach to the design principles it addresses. In comparison to other books I have seen and used, this text takes more time in really explaining things and giving good visual examples."

"I found the image selection refreshing, they pushed the limits of what is presented in general foundations classes--the book becomes engaging!"

"In general, the writing is very engaging. This text is appealing, because the writing gets to the point quickly and generally makes the concepts of design quite understandable. I find the writing, combined with the selected images to be very motivational, stimulating the imagination easily toward creative thinking and artistic expression."

"I think the CD-ROM exercises, demonstrations, and question and answer activities are a great addition. The Art Experience Fundamentals CD-ROM now incorporated into Art Experience Online is a good tool for teaching these concepts."

"I really like the videos on the CD-ROM now Art Experience Online; they are very informative and great for students to watch on their own time. . . . A great resource."