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Design Basics: Multimedia Edition,9780495128458
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Design Basics: Multimedia Edition

by
Edition:
6th
ISBN13:

9780495128458

ISBN10:
0495128457
Format:
Paperback
Pub. Date:
1/4/2006
Publisher(s):
Cengage Learning
List Price: $179.95
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Summary

The best-selling text for the two-dimensional design course, DESIGN BASICS presents art fundamentals concepts in full two- to four-page spreads, making the text practical and easy for students to refer to while they work. This modular format gives instructors the utmost flexibility in organizing the course. Visual examples from many periods, peoples, and cultures are provided for all elements and principles of design, and the diversity of illustrations now includes more examples from nature and non-art sources, encouraging students to see these principles in the world around them. This multimedia edition contains all the material found in the stand-alone text and in addition includes icons throughout directing the reader to explore the elements and foundations of art through the interactive exercises found on the ArtExperience: Fundamentals CD-ROM.

Table of Contents

PART 1 DESIGN PRINCIPLES
1(116)
Design Process
3(20)
Introduction
4(2)
Design Defined
4(2)
Procedures
6(2)
Steps in the Process
6(2)
Thinking
8(6)
Getting Started
8(2)
Form and Content
10(2)
Form and Function
12(2)
Looking
14(4)
Sources: Nature
14(2)
Sources: History and Culture
16(2)
Doing
18(2)
Thinking with Materials
18(2)
Critique
20(3)
Constructive Criticism
20(3)
Unity
23(26)
Introduction
24(4)
Harmony
24(2)
Visual Unity
26(2)
Gestalt
28(2)
Visual Perception
28(2)
Ways to Achieve Unity
30(8)
Proximity
30(2)
Repetition
32(2)
Continuation
34(2)
Continuity
36(2)
Unity with Variety
38(11)
The Grid
38(2)
Varied Repetition
40(2)
Emphasis on Unity
42(2)
Emphasis on Variety
44(2)
Chaos and Control
46(3)
Emphasis and Focal Point
49(14)
Introduction
50(2)
Attracting Attention
50(2)
Ways to Achieve Emphasis
52(6)
Emphasis by Contrast
52(2)
Emphasis by Isolation
54(2)
Emphasis by Placement
56(2)
Degree of Emphasis
58(2)
One Element
58(2)
Absence of Focal Point
60(3)
Emphasizing the Whole over the Parts
60(3)
Scale/Proportion
63(18)
Introduction
64(2)
Scale and Proportion
64(2)
Scale of Art
66(4)
Human Scale Reference
66(2)
Context
68(2)
Scale within Art
70(4)
Internal Proportions
70(2)
Contrast of Scale
72(2)
Scale Confusion
74(2)
Surrealism and Fantasy
74(2)
Proportion
76(5)
Notions of the Ideal
76(2)
Root Rectangles
78(3)
Balance
81(24)
Introduction
82(2)
Imbalance
84(2)
Horizontal and Vertical Placement
84(2)
Symmetrical Balance
86(4)
Architectural Examples
86(2)
Examples from Various Art Forms
88(2)
Asymmetrical Balance
90(10)
Introduction
90(2)
Balance by Value and Color
92(2)
Balance by Texture and Pattern
94(2)
Balance by Position and Eye Direction
96(2)
Analysis Summary
98(2)
Radial Balance
100(2)
Examples in Nature and Art
100(2)
Crystallographic Balance
102(3)
Allover Pattern
102(3)
Rhythm
105(12)
Introduction
106(2)
Visual Rhythm
106(2)
Rhythm and Motion
108(2)
Shapes and Repetition
108(2)
Alternating Rhythm
110(2)
Patterns and Sequence
110(2)
Progressive Rhythm
112(2)
Converging Patterns
112(2)
Rhythmic Sensations
114(3)
Engaging the Senses
114(3)
PART 2 DESIGN ELEMENTS
117(155)
Line
119(22)
Introduction
120(2)
Defining Form
120(2)
Line and Shape
122(2)
Defining Shape
122(2)
Types of Line
124(2)
Actual, Implied, and Psychic Lines
124(2)
Line Direction
126(2)
Horizontal, Vertical, and Diagonal Lines
126(2)
Contour and Gesture
128(2)
Precision or Spontaneity
128(2)
Line Quality
130(2)
Creating Variety and Emphasis
130(2)
Line as Value
132(2)
Using Lines to Create Dark and Light
132(2)
Line in Painting
134(4)
Outline of Forms
134(2)
Explicit Line
136(2)
Lost-and-Found Contour
138(3)
Suggestions of Form
138(3)
Shape/Volume
141(22)
Introduction
142(2)
Volume/Mass
144(2)
Working in Two and Three Dimensions
144(2)
Naturalism and Distortion
146(2)
Exaggerated Shapes
146(2)
Naturalism and Idealism
148(2)
Nature Improved
148(2)
Abstraction
150(2)
Essence of Shape
150(2)
Nonobjective Shapes
152(2)
Pure Forms
152(2)
Rectilinear and Curvilinear Shapes
154(2)
Positive/Negative Shapes
156(7)
Introduction
156(2)
Integration
158(2)
Confusion
160(3)
Texture
163(14)
Introduction
164(2)
Adding Visual Interest
164(2)
Tactile Texture
166(4)
Actual and Implied
166(2)
Collage
168(2)
Visual Texture
170(4)
Visual Impression
170(2)
Trompe L'oeil
172(2)
Texture and Pattern
174(3)
Variation versus Regularity
174(3)
Illusion of Space
177(34)
Introduction
178(2)
Occupying Space in Two Dimensions
178(2)
Devices to Show Depth
180(18)
Size
180(2)
Exaggerated Size
182(2)
Overlapping
184(2)
Vertical Location
186(2)
Aerial Perspective
188(2)
Linear Perspective
190(2)
One-Point Perspective
192(2)
Two-Point Perspective
194(2)
Multipoint Perspective
196(2)
Amplified Perspective
198(2)
A Different Point of View
198(2)
Multiple Perspective
200(2)
A Pictorial Device
200(2)
Isometric Projection
202(2)
A Spatial Illusion
202(2)
Open Form/Closed Form
204(2)
The Concept of Enclosure
204(2)
Transparency
206(2)
Equivocal Space
206(2)
Spatial Puzzles
208(3)
Ignoring Conventions
208(3)
Illusion of Motion
211(12)
Introduction
212(2)
Reflecting the World around Us
212(2)
Anticipated Motion
214(2)
``Seeing'' the Action
214(2)
Ways to Suggest Motion
216(7)
Figure Repeated, Figure Cropped
216(2)
Blurred Outlines
218(2)
Multiple Image
220(3)
Value
223(12)
Introduction
224(2)
Light and Dark
224(2)
Value Pattern
226(2)
Variations in Light and Dark
226(2)
Value as Emphasis
228(2)
Creating a Focal Point
228(2)
Value and Space
230(2)
Using Value to Suggest Space
230(2)
Techniques
232(3)
An Overview
232(3)
Color
235(37)
Introduction
236(2)
Color Theory
236(2)
Color Characteristics
238(4)
Light and Color Perception
238(2)
Influence of Context
240(2)
Properties of Color
242(6)
Hue
242(2)
Value
244(2)
Intensity/Complementary Colors
246(2)
Visual Color Mixing
248(2)
Techniques That Suggest Light
248(2)
Cool/Warm Colors
250(2)
Identifying Color with the Senses
250(2)
Color as Emphasis
252(2)
Color Dominance
252(2)
Color and Balance
254(2)
Achieving Balance within Asymmetrical Composition
254(2)
Color and Space
256(2)
Color's Spatial Properties
256(2)
Color Schemes
258(4)
Monochromatic/Analogous
258(2)
Complementary/Triadic
260(2)
Color Discord and Vibrating Colors
262(2)
Unexpected Combinations
262(2)
Color Uses
264(2)
Local, Optical, Arbitrary
264(2)
Emotional Color
266(2)
Color Evokes a Response
266(2)
Color Symbolism
268(2)
Conceptual Qualities of Color
268(2)
Color versus Value
270(2)
A Continuing Debate
270(2)
Glossary 272(3)
Bibliography 275(2)
Photographic Sources 277(2)
Index 279


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