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Development with the Platform Building Business Applications in the Cloud



Pub. Date:
Addison-Wesley Professional
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This is the 3rd edition with a publication date of 12/3/2013.
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  • The New copy of this book will include any supplemental materials advertised. Please check the title of the book to determine if it should include any CDs, lab manuals, study guides, etc.
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Master, Today’s Fastest, Most Flexible Cloud Development Platform


With’s platform, you can build and deploy powerful cloud-based enterprise applications faster than ever before. Now, Jason Ouellette gives you all the practical, technical guidance you need to make the most of the newest releases in your own custom cloud applications.


Throughout, he adds new code and updated best practices for rapidly prototyping, building, and testing production-quality solutions. This edition’s extensive new coverage includes Developer Console, JSON, Streaming and Tooling APIs, Bulk API, Canvas, REST integration, support for Web MVC frameworks, Dynamic Apex and Visualforce, and an all-new chapter on mobile user interfaces.


Ouellette covers the entire platform: UIs, database design, analytics, security, and many other topics. His code examples emphasize maintainability, flexibility, and seamless integration—and you can run and adapt all of them with a free Developer Edition account. Coverage includes:

  • Leveraging’s customizable infrastructure to deliver advanced Platform-as-a-Service (PaaS) solutions
  • Understanding’s unique processes, tools, and architecture
  • Developing a complete application, from requirements and use cases through deployment
  • Using the database as a framework for highly flexible, maintainable applications
  • Applying’s baked-in security, including user identity, data ownership, and fine-grained access control
  • Constructing powerful business logic with Apex, SOQL, and SOSL
  • Adopting asynchronous actions, Single Page Applications, and other advanced features in Web user interfaces
  • Building intuitive user interfaces with Visualforce, and extending them to public-facing websites and mobile devices
  • Creating smartphone/tablet-friendly apps with HTML5 and Visualforce
  • Performing massive data-intensive tasks offline with Batch Apex
  • Using integration options, including REST, SOAP, Canvas, and the Streaming, Bulk, Tooling, and Metadata APIs
  • Developing internal social applications with’s Chatter collaboration tools

If you’re already building Web or mobile applications, take your next giant step into enterprise cloud development—with Development with the Platform, Third Edition.


All code examples in this book are available on Github at, and as a IDE project on Github at


Author Biography

Jason Ouellette is a SaaS entrepreneur and independent technology consultant with 17 years of experience in the enterprise software industry, including 9 years of hands-on work with He is currently CTO and Co-Founder of SocialPandas, a SaaS product company focused on converting social data into actionable intelligence for sales people. In his prior role as Chief Architect of Appirio, a leading consultancy, he led the development of popular Salesforce AppExchange applications such as Cloud Sync, Cloud Factor, and Professional Services Enterprise. He was recognized by Salesforce as a MVP in 2011 and 2012, and Developer Hero in 2009. He has a B.S. in Information and Decision Systems from Carnegie Mellon University.

Table of Contents

Chapter 1 - Introducing

Chapter 2 - Database Essentials

Chapter 3 - Database Security

Chapter 4 - Business Logic

Chapter 5 - Advanced Business Logic

Chapter 6 - User Interfaces

Chapter 7 - Advanced User Interfaces

Chapter 8 - Mobile User Interfaces

Chapter 9 - Batch Processing

Chapter 10 - Integration with

Chapter 11 - Composite Applications

Chapter 12 - Social Applications

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