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Don Raskin graduated from Syracuse University with an MBA in marketing and went to work in brand management for Unilever in New York City. Raskin worked on several health and beauty brands for Unilever before moving on to Whitehall Laboratories to work in new products and on the Advil brand. After seven years in marketing on the client side, Raskin went to work at The Howard Marlboro Group, a division of the Saatchi and Saatchi advertising agency. In January of 1990, Raskin and two other executives from The Howard Marlboro Group left to form their own agency MME, an advertising and marketing agency that works with some of the world’s most well known brands. Located on Park Avenue in New York City, MME’s client roster includes Maxell Corporation of America, Nathan’s Famous, Moet Hennessey U.S.A., E.T. Browne Drug Company (Palmer’s Cocoa Butter Formula), Denihan Hospitality Group and Victoria Fine Foods, to name a few.