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When you stop trying to do so much, you get so much more done.”
According to Shaa Wasmund, You can do anything . . . but you can’t do everything. At least not at the same time. Many (if not most) of the things that will create your best life are perfectly attainable when you are willing to stop doing what’s not important and start prioritizing what is.”
Our culture has made it a badge of honor to be stressed, frazzled, running on emptybut Wasmund is on a mission to change that. Her book is for everyone who runs from task to task, trying to be all things to all people, never feeling like they have the time or energy to give anything their full attention. She shows that when we embrace a less is more attitude, we can appreciate all the good things we already have and find the courage to prune the nonessentials. And then we can find the space in which to pursue exciting new opportunities.
Often it’s fear that keeps us stuck in our patterns. If we’re super busy then no one can say we’re not working hard. But there’s another way that’s both more enjoyable and more productive, if only we can break those the patterns. Wasmund teaches us how to become experts in the things we’re truly passionate about, rather than mediocre jacks of all trades. Her productivity tools include some strange sounding ideas like using a digital sundown, eating frogs, and batch tasking. Above all, she can help us say NO to the wrong things, so we’ll have time to say YES to the things that really matter for our careers and personal lives.
SHAA WASMUND is one of the UK’s most prominent female entrepreneurs and the author of Stop Talking, Start Doing. She is a prolific public speaker and champion of small businesses, and the driving force behind Smarta, the UK’s leading support platform for small business owners and entrepreneurs. She lives in London.