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Don't Make Me Think! A Common Sense Approach to Web Usability

by
Edition:
1st
ISBN13:

9780789723109

ISBN10:
0789723107
Format:
Paperback
Pub. Date:
10/13/2000
Publisher(s):
New Riders

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Summary

People won't use your web site if they can't find their way around it. Whether you call it usability, ease-of-use, or just good design, companies staking their fortunes and their futures on their Web sites are starting to recognize that it's a bottom-line issue. In Don't Make Me Think, usability expert Steve Krug distills his years of experience and observation into clear, practical--and often amusing--common sense advice for the people in the trenches (the designers, programmers, writers, editors, and Webmasters), the people who tell them what to do (project managers, business planners, and marketing people), and even the people who sign the checks.

Krug's clearly explained, easily absorbed principles will help you sleep better at night knowing that all the hard work going into your site is producing something that people will actually want to use.

Author Biography

Steve Krug is a highly respected usability consultant who has worked quietly for years for companies like Apple, Netscape, AOL, BarnesandNoble.com, Excite@Home, and Circle.com. Don't Make Me Think! is the product of more than ten years experience as a user advocate.

Table of Contents

Foreword vi
Roger Black
Introduction Read me first 2(8)
Don't make me think!
10(10)
How we really use the Web
20(10)
Billboard Design 101
30(10)
Animal, vegetable, or mineral?
40(4)
Omit needless words
44(6)
Street signs and Breadcrumbs
50(46)
The first step in recovery is admitting that the Home page is beyond your control
96(34)
``The Farmer and the Cowman Should Be Friends''
130(8)
Usability testing on 10 cents a day
138(16)
Usability testing: The movie
154(20)
On not throwing the baby out with the dishes
174(8)
Recommended reading 182(4)
Acknowledgments 186(6)
Index 192


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