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The Dynamics of Mass Communication
by Dominick, Joseph R.Edition:
7th
ISBN13:
9780072407662
ISBN10:
0072407662
Format:
Hardcover
Pub. Date:
6/1/2001
Publisher(s):
McGraw Hill College Div
List Price: $55.01
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Table of Contents
| Part I The Nature and History of Mass Communication | 1 | (82) | |||
|
2 | (28) | |||
|
30 | (26) | |||
|
56 | (27) | |||
| Part II Print Media | 83 | (86) | |||
|
84 | (36) | |||
|
120 | (26) | |||
|
146 | (23) | |||
| Part III Electronic Media | 169 | (156) | |||
|
170 | (28) | |||
|
198 | (28) | |||
|
226 | (32) | |||
|
258 | (42) | |||
|
300 | (25) | |||
| Part IV Specific Media Professions | 325 | (70) | |||
|
326 | (22) | |||
|
348 | (20) | |||
|
368 | (27) | |||
| Part V Regulation of the Mass Media | 395 | (62) | |||
|
396 | (34) | |||
|
430 | (27) | |||
| Part VI Impact | 457 | (60) | |||
|
458 | (22) | |||
|
480 | (37) | |||
| Glossary | 517 | (7) | |||
| Index | 524 |
