Economics Today The Micro View

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  • Edition: 18th
  • Format: Paperback
  • Copyright: 12/24/2014
  • Publisher: Pearson

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For courses in Money and Banking or General Economics.


Economics Today — Bringing the real world to your students

Readers learn best when they see concepts applied to examples from their everyday lives. The Eighteenth Edition of Economics Today: The Micro View addresses leading-edge issues while facilitating reader learning. The text shows readers how economics is front and center in their daily routines while providing them with many ways to evaluate their understanding of key concepts covered in each chapter. New and revised tools and features engage readers and help them focus on the central ideas in economics today.


Also available with MyEconLab®

MyEconLab is an online homework, tutorial, and assessment program designed to work with this text to engage students and improve results. Within its structured environment, students practice what they learn, test their understanding, and pursue a personalized study plan that helps them better absorb course material and understand difficult concepts.

Note: You are purchasing a standalone product; MyEconLab does not come packaged with this content. If you would like to purchase both the physical text and MyEcon search for ISBN-10: 0134004647 / ISBN-13: 9780134004648 The Micro View Plus MyEconLab with Pearson eText -- Access Card Package, 18/e. That package includes ISBN-10: 0133885070 / ISBN-13: 9780133885071 Economics Today: The Micro View, 18/e and ISBN-10: 0133916677 / ISBN-13: 9780133916676 MyEconLab with Pearson eText -- Access Card -- for Economics Today: The Micro View, 18/e. MyEconLab should only be purchased when required by an instructor.


Author Biography

Roger LeRoy Miller is currently affiliated with the University of Texas — Arlington. Prior to this affiliation, he has held faculty appointments at the University of Washington at Seattle, the University of Hawaii, Clemson University, and the University of Miami, where he co-founded the Law and Economics Center.    


Miller has authored and co-authored a myriad of articles and textbooks. He is the sole author of the best-selling Economics Today text and a co-author of the highly successful Economics of Public Issues. In addition to his work in academia, Miller has been invited to give talks and lectures across America, Guatemala, Costa Rica, and France. He has also served as a consultant to several law firms and numerous state and federal agencies.




Table of Contents


1. The Nature of Economics

2. Scarcity and the World of Trade-Offs

3. Demand and Supply

4. Extensions of Demand and Supply Analysis

5. Public Spending and Public Choice

6. Funding the Public Sector


II. Dimensions of Microeconomics

19. Demand and Supply Elasticity

20. Consumer Choice

21. Rents, Profits, and the Financial Environment of Business



22. The Firm: Cost and Output Determination

23. Perfect Competition

24. Monopoly

25. Monopolistic Competition

26. Oligopoly and Strategic Behavior

27. Regulation and Antitrust Policy in a Globalized Economy



28. The Labor Market: Demand, Supply, and Outsourcing

29. Unions and Labor Market Monopoly Power

30. Income, Poverty, and Health Care

31. Environmental Economics



32. Comparative Advantage and the Open Economy

33. Exchange Rates and the Balance of Payments




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