Preface | p. vii |
Acknowledgments | p. viii |
About the Author | p. viii |
The Basics | |
What Is News? | p. 1 |
History of Journalism in the United States | p. 6 |
The Role of News Media in American Society | p. 12 |
Kershner's Five Rules of Journalism | p. 18 |
Basics of Good Journalism | p. 22 |
A Stylebook Primer | p. 27 |
How to Read a Newspaper | p. 30 |
Grammar and Usage | |
Commonly Misused Words | p. 34 |
Commas, Colons, and Semicolons | p. 38 |
Punctuating Quotations | p. 44 |
Active and Passive Voice | p. 48 |
Spell Checkers | p. 52 |
Writing News Stories | |
How to Write a News Story in 15 Steps | p. 54 |
How to Write a Strong Lead | p. 60 |
How to Structure a News Story | p. 65 |
How to Conduct an Interview | p. 71 |
Covering Beats | |
How to Cover Meetings and Speeches | p. 78 |
How to Cover Police and Courts | p. 84 |
How to Cover Disasters and Tragedies | p. 89 |
How to Write Obituaries | p. 94 |
Specialized Writing | |
How to Write Reviews and Criticism | p. 97 |
How to Write Editorials and Columns | p. 102 |
How to Write Profiles | p. 106 |
How to Write Feature Stories | p. 109 |
How to Market Feature Stories | p. 113 |
Editing Newspapers | |
How Newspapers Are Organized | p. 118 |
How to Plan a Newspaper | p. 123 |
How to Lay Out Pages | p. 129 |
How to Write Headlines | p. 133 |
How to Write Cutlines | p. 136 |
How to Use Photos and Graphics | p. 139 |
How to Edit Stories | p. 142 |
Advanced Topics | |
Legal Considerations in Journalism | p. 145 |
Ethical Considerations in Journalism | p. 149 |
The Future of the Mass Media | p. 155 |
Tips from the Best | p. 160 |
Index | p. 163 |
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