9781591394365

Entrepreneur's Toolkit : Tools and Techniques to Launch and Grow Your New Business

by
  • ISBN13:

    9781591394365

  • ISBN10:

    1591394368

  • Format: Paperback
  • Copyright: 2004-12-01
  • Publisher: Harvard Business School

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  • The New copy of this book will include any supplemental materials advertised. Please check the title of the book to determine if it should include any access cards, study guides, lab manuals, CDs, etc.
  • The Used and Rental copies of this book are not guaranteed to include any supplemental materials. Typically, only the book itself is included. This is true even if the title states it includes any access cards, study guides, lab manuals, CDs, etc.

Summary

From the basics of writing a business plan to the challenges of developing a marketing and sales program, this is the essential resource for success with a new ventureDrawing on rich content from Harvard Business School Publishing and other sources, this concise guide is carefully crafted to provide a highly practical resource for readers with all levels of experience, and will prove especially valuable for the new manager.

Table of Contents

Introduction xi
Self-Diagnosis
1(10)
Do You Have the Right Stuff to Start a Business?
The Makings of an Entrepreneur
2(5)
Background
7(1)
It May Be Right for You
8(1)
Summing Up
9(2)
Finding and Evaluating the Opportunity
11(20)
Is It Real and Large Enough?
Characteristics of an Opportunity
13(7)
Where to Look for Opportunities
20(4)
From Identification to Evaluation
24(5)
Summing Up
29(2)
Organizing the Enterprise
31(16)
Which Form Is Best for You?
Sole Proprietorship
32(2)
Partnership
34(4)
C Corporations
38(3)
S Corporations
41(1)
The Limited Liability Company
42(1)
Which Form Makes Sense for You?
42(2)
Summing Up
44(3)
Building a Business Model and Strategy
47(16)
How They Work Together
Your Business Model
48(5)
Strategy
53(8)
Summing Up
61(2)
Writing a Business Plan
63(24)
The Basics
The Purposes of a Business Plan
65(1)
Suggested Format
66(11)
Style
77(6)
Final Thoughts
83(1)
Summing Up
84(3)
Financing the Business
87(24)
Where's the Money?
A Life-Cycle View of Financing
88(7)
Life-Cycle Financing of the Entrepreneurial Company
95(7)
Financing Growth at eBay
102(4)
Other Forms of External Financing
106(1)
Matching Assets and Financing
107(1)
Summing Up
108(3)
Angels and Venture Capitalists
111(18)
For Serious Outside Equity
Business Angels
113(4)
Venture Capitalists
117(5)
Making a Presentation
122(1)
A Caveat on Taking VC Capital
122(5)
Summing Up
127(2)
Going Public
129(14)
Adventures in the Capital Markets
Pros and Cons of Going Public
131(2)
The Makings of an IPO Candidate
133(2)
The Role of the Investment Bank
135(1)
The IPO Process in a Nutshell
136(4)
Alternatives to an IPO
140(2)
Summing Up
142(1)
Enterprise Growth
143(20)
The Challenge to Management
The Impact of Growth
144(2)
Sustaining Growth
146(6)
The Management Challenge
152(5)
Is It Time to Change the Guard?
157(4)
Summing Up
161(2)
Keeping the Entrepreneurial Spirit Alive
163(14)
The Ultimate Challenge of Success
Three Challenges
165(3)
What Entrepreneurial Leaders Must Do
168(8)
Summing Up
176(1)
Harvest Time
177(14)
Reaping What You've Sown
Why Entrepreneurs Cash Out
178(2)
Harvesting Mechanisms
180(5)
What's It Worth?
185(3)
Summing Up
188(3)
Appendix A: Understanding Finanicial Statements 191(16)
Appendix B: Breakeven Analysis 207(4)
Appendix C: Valuation Concepts 211(12)
Appendix D: Online Help When You Need It 223(4)
Appendix E: Rule 144 227(4)
Notes 231(4)
Glossary 235(8)
For Further Reading 243(4)
Index 247(10)
About the Subject Adviser 257(1)
About the Writer 258

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