Entrepreneurship : Theory, Process, and Practice

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  • Edition: 8th
  • Format: Hardcover
  • Copyright: 2008-11-14
  • Publisher: South-Western College Pub
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Learn the true process of a successful entrepreneur with ENTREPRENEURSHIP: THEORY, PROCESS, AND PRACTICE, Eighth Edition! Presenting the most current thinking in this explosive field, this renowned entrepreneurship text provides a practical, step-by-step approach that makes learning easy. Using exercises and case presentations, you can apply your own ideas and develop useful entrepreneurial skills. Cases and examples found throughout the text present the new venture creations or corporate innovations that permeate the world economy today. This book will be your guide to understanding the entrepreneurial challenges of tomorrow.

Table of Contents

The Entrepreneurial Mindset In The 21st Century
Entrepreneurship: Evolutionary Development--Revolutionary Impact
The Entrepreneurial Mindset in Individuals
The Entrepreneurial Mindset in Organizations--Corporate Entrepreneurship
Social Entrepreneurship & Entrepreneurial Ethics
Entrepreneurial Case Analysis: Homeboy Industries: An Incubator of Hope and Businesses
Exercise: How Ethical Are You?
Initiating Entrepreneurial Ventures
Innovation: The Creative Pursuit of Ideas
Pathways to Entrepreneurial Ventures
Legal Challenges for Entrepreneurial Ventures
Sources of Capital for Entrepreneurs
Entrepreneurial Case Analysis: Dealer Trade Group: High-Tech Venturing in a Low-Tech Industry
Exercise: "Angel Investor vs. Venture Capitalist
Developing The Entrepreneurial Plan
Assessment of Entrepreneurial Opportunities
Appendix 9A: Feasibility Plan Outline
Marketing Challenges for Entrepreneurial Ventures
Financial Preparation for Entrepreneurial Ventures
Developing an Effective Business Plan
Appendix 12A: Business Plan: DropToMe.com
Entrepreneurial Case Analysis: CommunityWeb.com
Exercise: Recognizing Financial Terminology
Growth Strategies For Entrepreneurial Ventures
Strategic Entrepreneurial Growth
Valuation of Entrepreneurial Ventures
Appendix 14A Term Sheet
Harvesting the Entrepreneurial Venture
Case Analysis: ElectroChem, Inc.: Energy for a Clean Planet
Exercise: "The Tows Matrix."
Table of Contents provided by Publisher. All Rights Reserved.

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