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Essentials of Economics,9780078021732
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Essentials of Economics

by ;
Edition:
9th
ISBN13:

9780078021732

ISBN10:
0078021731
Format:
Paperback
Pub. Date:
9/20/2013
Publisher(s):
McGraw-Hill/Irwin
List Price: $230.18

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Summary

Schiller’s Essentials of Economics is the market leader for the one-semester survey course, praised for its strong policy focus and core theme of seeking the best possible answers to the basic questions of WHAT, HOW, and FOR WHOM to produce. The 9th edition is benefitted by SmartBook, the first adaptive reading experience designed to engage students with the content in an active and dynamic way, as opposed to the passive and linear reading experience they are used to. As a result, students are more likely to master and retain important concepts in the survey course.

As in previous editions, students are confronted early on with the reality that the economy doesn’t always operate optimally, either at the macro or micro level, and are encouraged to examine the policy challenge of finding the appropriate mix of market reliance and government regulation that generates the best possible outcomes. In addition to the suite of resources available within Connect Economics, over 100 key topics are reinforced with interesting and innovative videos on YouTube, provided to help non-majors see the relevance of economics.

Table of Contents

Section I: Basics

Chapter 1 The Challenge of Economics

Chapter 2 The U.S. Economy

Chapter 3 Supply and Demand

Section II: Microeconomics

Chapter 4 Consumer Demand

Chapter 5 Supply Decisions

Chapter 6 Competition

Chapter 7 Monopoly

Chapter 8 The Labor Market

Chapter 9 Government Intervention

Section III: Macroeconomics

Chapter 10 The Business Cycle

Chapter 11 Aggregate Supply and Demand

Chapter 12 Fiscal Policy

Chapter 13 Money and Banks

Chapter 14 Monetary Policy

Chapter 15 Economic Growth

Chapter 16 Theory and Reality

Section IV: International

Chapter 17 International Trade



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