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Essentials of Strategic Management
by J. David Hunger; Thomas L. WheelenEdition:
1st
ISBN13:
9780201421866
ISBN10:
0201421860
Format:
Paperback
Pub. Date:
9/1/1996
Publisher(s):
Addison-Wesley
List Price: $47.00
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Summary
This brief book offers a short, concise explanation of the most important concepts and techniques in Strategic Management. While based on rigorous research studies, the citations and footnotes are minimal. "Essentials of Strategic Management" is suitable for use in corporate and executive training programs. Offers a sound introduction to strategic management, focusing on the basic concepts and their applications to the management field. Topics include environmental scanning and industry analysis, strategy formulation: corporate strategy, strategy implementation: organizing for action, among others. For professionals in fields of strategic planning and competitive strategy.
Table of Contents
| Preface | p. ix |
| Introduction to Strategic Management | p. 1 |
| Basic Concepts of Strategic Management | p. 1 |
| The Study of Strategic Management | p. 2 |
| Initiation of Strategy: Triggering Events | p. 4 |
| Basic Model of Strategic Management | p. 5 |
| Strategic Decision Making | p. 11 |
| Corporate Governance and Social Responsibility | p. 17 |
| Corporate Governance: Role of the Board of Directors | p. 18 |
| Corporate Governance: Role of Top Management | p. 24 |
| Social Responsibilities and Ethics in Strategic Decision Making | p. 26 |
| Scanning the Environment | p. 32 |
| Environmental Scanning and Industry Analysis | p. 32 |
| Environmental Scanning | p. 33 |
| Industry Analysis: Analyzing the Task Environment | p. 38 |
| Competitive Intelligence | p. 48 |
| Forecasting | p. 49 |
| Synthesis of External Factors-EFAS | p. 51 |
| Internal Scanning: Organizational Analysis | p. 55 |
| Resource-Based View of the Firm | p. 55 |
| Business Models | p. 58 |
| Value-Chain Analysis | p. 59 |
| Scanning Internal Resources and Capabilities | p. 61 |
| Synthesis of Internal Factors-IFAS | p. 72 |
| Strategy Formulation | p. 76 |
| Strategy Formulation: Situation Analysis and Business Strategy | p. 76 |
| Situational (SWOT) Analysis | p. 76 |
| Review of Mission and Objectives | p. 80 |
| Generating Alternative Strategies Using a TOWS Matrix | p. 81 |
| Business Strategies | p. 82 |
| Strategy Formulation: Corporate Strategy | p. 93 |
| Corporate Strategy | p. 94 |
| Directional Strategy | p. 94 |
| Portfolio Analysis | p. 101 |
| Corporate Parenting | p. 105 |
| Strategy Formulation: Functional Strategy and Strategic Choice | p. 109 |
| Functional Strategy | p. 110 |
| The Sourcing Decision: Location of Functions and Competencies | p. 114 |
| Strategies to Avoid | p. 114 |
| Strategic Choice: Selection of the Best Strategy | p. 115 |
| Development of Policies | p. 120 |
| Strategy Implementation and Control | p. 122 |
| Strategy Implementation: Organizing for Action | p. 122 |
| What Is Strategy Implementation? | p. 123 |
| Who Implements Strategy? | p. 123 |
| What Must Be Done? | p. 124 |
| How Is Strategy to Be Implemented? Organizing for Action | p. 125 |
| International Issues in Strategy Implementation | p. 136 |
| Strategy Implementation: Staffing and Leading | p. 138 |
| Staffing | p. 139 |
| Leading | p. 143 |
| Evaluation and Control | p. 151 |
| Evaluation and Control in Strategic Management | p. 152 |
| Measuring Performance | p. 153 |
| Strategic Information Systems | p. 160 |
| Guidelines for Proper Control | p. 161 |
| Strategic Incentive Management | p. 161 |
| Introduction to Case Analysis | p. 165 |
| Suggestions for Case Analysis | p. 165 |
| The Case Method | p. 165 |
| Frameworks for Case Analysis | p. 165 |
| Researching the Case Situation | p. 166 |
| Financial Analysis: A Place to Begin | p. 166 |
| Using the Strategic Audit in Case Analysis | p. 172 |
| Suggested Techniques for Case Analysis and Presentation | p. 174 |
| Case Analysis | p. 174 |
| Written Report | p. 175 |
| Oral Presentation by Teams | p. 175 |
| Resources for Case Research | p. 177 |
| Company Information | p. 177 |
| Economic Information | p. 177 |
| Industry Information | p. 177 |
| Directory and Index Information on Companies and Industries | p. 178 |
| Ratio Analysis Information | p. 178 |
| Online Information | p. 178 |
| Strategic Audit of a Corporation | p. 179 |
| Current Situation | p. 179 |
| Corporate Governance | p. 179 |
| External Environment: Opportunities and Threats (SWOT) | p. 180 |
| Internal Environment: Strengths and Weaknesses (SWOT) | p. 180 |
| Analysis of Strategic Factors (SWOT) | p. 184 |
| Strategic Alternatives and Recommended Strategy | p. 184 |
| Implementation | p. 184 |
| Evaluation and Control | p. 185 |
| Index | p. 187 |
| Table of Contents provided by Ingram. All Rights Reserved. |
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