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Experimental Psychology,9780495595335
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Experimental Psychology

by ; ;
Edition:
9th
ISBN13:

9780495595335

ISBN10:
0495595330
Format:
Hardcover
Pub. Date:
4/7/2008
Publisher(s):
Cengage Learning
List Price: $266.66

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Summary

UNDERSTANDING PSYCHOLOGY RESEARCH, Ninth Edition, takes an example-based approach to the fundamentals of research methodology. Organized by topic--such as research in human factors, learning, thinking, and problem solving--the text helps you connect the concepts of sound methodology with their practical applications. Because the authors use dozens of carefully selected real-world examples, you can see for yourself the issues and problems that can occur in conducting research. More importantly, you can develop a sense of how to anticipate and adjust for problems in your own research.

Author Biography

Barry H. Kantowitz is Professor of Psychology, Professor of Industrial and Operational Engineering, and former Director of the Transportation Research Institute at the University of Michigan.

Table of Contents

Explanation in Scientific Psychology
Research Techniques: Observation and Correlation
Research Techniques: Experiments
Ethics in Psychological Research
How to Read and Write Research Reports
Principles and Practices of Experimental Psychology
Psychophysics
Perception
Attention and Reaction Time
Conditioning and Learning
Remembering and Forgetting
Thinking and Problem Solving
Individual Differences and Development
Social Psychology
Environmental Psychology
Human Factors
Experimental Psychology: A Historical Sketch
Statistical Reasoning: An Introduction
Statistical Tables
Table of Contents provided by Publisher. All Rights Reserved.


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