Fashion

by Gerval, Olivier

• ISBN13: 9781554076642
• ISBN10: 1554076641
• Format: Paperback
• Copyright: 2010-09-23
• Publisher: Firefly Books Ltd

Summary

An insider's guide to the fascinating and fast-moving world of the fashion trade.Fashion: Concept to Catwalk reveals the inner workings of the world of fashion. Comprehensive descriptions of fashion history, theory and business practices are interspersed with an exclusive behind-the-scenes visit to the Paris studio and atelier of designer Lutz Huelle as he creates a spring-summer collection.Fully illustrated with more than 200 photographs and drawings, the book focuses on the six components of the design process, from inspiration to the runway: Products -- the influences of vintage designs, popular culture, silhouette and themes Colors and fabrics -- the palette, fibers, weaves, motifs, patterns and needlework Concept -- developing the idea, sketching, using a dress form and illustrating Visual presentation -- the studio, portfolio, brands, labels, layout and house style Design and production -- the atelier, draping, fittings, pattern-making and assembling Promotion -- events, public relations, styling, models, photo sessions and the runwayWith its documentary-style format, real sketches, technical information and useful resources, Fashion: Concept to Catwalk offers a rare look at the high-fashion trade through the lens of a working studio.