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This is the 2nd edition with a publication date of 4/28/2009.
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This fully revised and updated edition of Feature and Magazine Writing covers everything from finding original ideas to locating expert sources. With fresh perspectives and advice from professional writers and editors, this colorfully-written introduction is required reading for anyone who wishes to become a strong feature writer. Includes chapters on connecting content to the calendar, writing for online publications, trends, issues and controversies, and writing dramatic stories New chapters in this edition include 'How To Find A Magazine Job', 'Last Chance: The Final Draft', and 'Writing for Trades, Associations and Organizations' New sections in this edition include 'Improving Your Pizzazz and 'Original Research = Original Articles'
David E. Sumner is Professor of Journalism and head of the magazine program at Ball State University. He received the “Magazine Educator of the Year” award in 2007 from the Association for Education in Journalism and Mass Communication. To learn more about magazines, visit Professor Sumner’s Web site: www.professormagazine.com.
Holly G. Miller is a professional in residence at Anderson University, senior editor of The Saturday Evening Post and freelance contributor to several national magazines.
Table of Contents
|Preface: The Future of Magazines is Bright||p. vii|
|Preparing to Write Feature and Magazine Articles||p. 1|
|Capturing Reader Attention||p. 3|
|The Hunt for Fresh Ideas||p. 14|
|Strong Angles and Focused Ideas||p. 27|
|Original Research = Original Articles||p. 39|
|Interviews: Goal-Driven Conversations||p. 57|
|Selling Feature and Magazine Articles||p. 73|
|Finding the Right Market||p. 75|
|Query Letters that Sell||p. 88|
|Writing Feature and Magazine Articles||p. 103|
|Hooks, Intros and Leads||p. 105|
|Action-Filled Writing||p. 116|
|The Art of the Anecdote||p. 127|
|Improving Your Pizzazz||p. 138|
|Don't Botch the Basics||p. 150|
|Different Types of Feature and Magazine Articles||p. 157|
|Blurbs, Briefs and Brighteners||p. 159|
|In Focus: The Well-Balanced Profile||p. 171|
|Writing Dramatic Stories||p. 190|
|Help! Writing the How-to Feature||p. 206|
|Connecting Content to the Calendar||p. 220|
|Trends, Issues and Controversies||p. 234|
|Writing to Inspire and Motivate||p. 245|
|Writing for Professionals and Practitioners||p. 259|
|Writing for Online Publications||p. 271|
|Last Chance: The Final Draft||p. 287|
|How to Find a Magazine Job||p. 292|
|Shoptalk-a Glossary Of Magazine Lingo||p. 305|
|Suggested In-Class Activities and Assignments||p. 315|
|Table of Contents provided by Ingram. All Rights Reserved.|