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This is the 5th edition with a publication date of 4/13/2012.
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Summary
Food and Beverage Management provides a complete introduction to this vital area of hospitality management. Now in its fifth edition, this best-selling text has been completely revised and restructured to reflect current practice and teaching and includes updated information on all areas, especially technology, operations and staffing issues. Each chapter has a user friendly structure including aims, exercises and further study hints. Food and Beverage Management is the introductory bible for people entering food and beverage management studies or practice. With sales of the third and fourth editions totalling over 31,000 copies, this book has earned its reputation as a bestseller All new case studies reflect major changes in the industry since the last edition, e.g. the growth of chain coffee shops in bookstores and the slow food movement Extensive online lecturer material including PowerPoint slides, solutions to exercises, extra case studies and web links encourage adoptions and generate sales
Author Biography
Bernard Davis wrote the first edition of this book and led its development through the second and third edition;; to become the best-selling text that it is today. Andrew Lockwood is the Forte Professor of Hospitality Management and Associate Dean of the Faculty of Business, Economics and Law at the University of Surrey. Peter Alcott retired from his post as Senior Tutor for Professional Training and SCEPTrE Fellow at the University of Surrey in September 2009. He now teaches Hospitality Management modules. Ioannis Pantelidis is a Senior Lecturer in Hospitality and Culinary Arts at the University of Brighton.
Table of Contents
| List of figures | p. xi |
| List of tables | p. xv |
| Preface to the fifth edition | p. xvii |
| Preface to the fourth edition | p. xix |
| Preface to the third edition | p. xxi |
| Preface to the second edition | p. xxiii |
| Preface to the first edition | p. xxv |
| Introducing food and beverage management | p. 1 |
| Introduction | p. 1 |
| Size and scope of food and beverage operations | p. 2 |
| Food and beverage management | p. 11 |
| Managing the meal experience | p. 22 |
| Summary | p. 35 |
| Review questions | p. 35 |
| Further reading | p. 135 |
| The restaurant sector | p. 37 |
| Introduction | p. 37 |
| Full service restaurants and licensed retail | p. 37 |
| Hotel restaurants and private clubs | p. 46 |
| Fast food | p. 54 |
| Summary | p. 64 |
| Review questions | p. 65 |
| Further reading | p. 65 |
| Contract, travel and public sector catering | p. 67 |
| Introduction | p. 67 |
| Contract catering | p. 68 |
| Travel catering | p. 79 |
| Public sector | p. 95 |
| Summary | p. 100 |
| Review questions | p. 100 |
| Further reading | p. 101 |
| Developing the concept | p. 102 |
| Introduction | p. 102 |
| The concept | p. 102 |
| Feasibility study | p. 106 |
| The business plan | p. 110 |
| Financing the operation | p. 113 |
| Facility design and layout | p. 118 |
| Summary | p. 120 |
| Review questions | p. 128 |
| Further reading | p. 129 |
| The menu: food and beverage | p. 130 |
| Introduction | p. 130 |
| Types of menus | p. 130 |
| Menu offering | p. 134 |
| Menu pricing | p. 141 |
| Menu knowledge | p. 149 |
| Beverage menus/lists | p. 152 |
| Menu merchandising | p. 157 |
| Summary | p. 159 |
| Review questions | p. 160 |
| Further reading | p. 161 |
| Food and Beverage operation: Purchasing and storage | p. 162 |
| Introduction | p. 162 |
| Purchasing | p. 163 |
| The purchasing procedure | p. 165 |
| Price and quality performance | p. 167 |
| The purchasing of foods | p. 168 |
| Tie purchasing of beverages | p. 173 |
| Receiving of food | p. 175 |
| Storing and issuing food | p. 176 |
| Stocktaking of food | p. 177 |
| Receiving of beverages | p. 178 |
| Storing and issuing of beverages | p. 179 |
| Summary | p. 181 |
| Review questions | p. 182 |
| Further reading | p. 182 |
| Food and Beverage operation: Production and service | p. 184 |
| Introduction | p. 184 |
| Food production methods | p. 191 |
| Beverage production methods | p. 201 |
| Food and beverage service methods | p. 202 |
| Summary | p. 228 |
| Further reading | p. 230 |
| Food and beverage control | p. 232 |
| Introduction | p. 232 |
| The objectives of food and beverage control | p. 233 |
| Special problems of food and beverage control | p. 234 |
| The fundamentals of control | p. 235 |
| The reality of control | p. 238 |
| Setting the budget and break-even analysis | p. 239 |
| Basic concepts | p. 247 |
| Methods of food control | p. 251 |
| Methods of beverage control | p. 256 |
| EPOS reporting | p. 260 |
| Food and beverage control checklists | p. 263 |
| Revenue control | p. 267 |
| Profit sensitivity analysis and menu engineering | p. 268 |
| Systems of revenue control | p. 271 |
| Computerized systems | p. 273 |
| Forecasting | p. 275 |
| Operations ratios | p. 276 |
| Summary | p. 279 |
| Review questions | p. 282 |
| Further reading | p. 282 |
| Staffing issues | p. 284 |
| Introduction | p. 284 |
| Structure of UK labour | p. 284 |
| Recruitment | p. 285 |
| Staff turnover | p. 289 |
| Staff training | p. 292 |
| Legal framework | p. 293 |
| Staff scheduling | p. 295 |
| Supervision and communication | p. 296 |
| Summary | p. 300 |
| Review questions | p. 302 |
| Further reading | p. 302 |
| Food and beverage marketing | p. 304 |
| Introduction | p. 304 |
| Marketing | p. 304 |
| Advertising | p. 319 |
| Public relations | p. 324 |
| Merchandising | p. 326 |
| Sales promotion | p. 327 |
| Personal selling and upselling | p. 329 |
| Summary | p. 331 |
| Review questions | p. 331 |
| Further reading | p. 332 |
| Managing quality in food and beverage operations | p. 333 |
| What is quality? | p. 333 |
| Why is quality important? | p. 337 |
| Managing quality in food and beverage operations | p. 338 |
| A systematic approach to quality management | p. 340 |
| Developing approaches to quality management | p. 344 |
| Examples of quality management in practice | p. 349 |
| Conclusions | p. 354 |
| Review questions | p. 355 |
| Further reading | p. 355 |
| Trends and developments | p. 357 |
| Introduction | p. 357 |
| Consumer trends | p. 357 |
| Environmental trends | p. 361 |
| Ethical trends | p. 364 |
| Technology trends | p. 367 |
| Summary | p. 370 |
| Review questions | p. 374 |
| Further reading | p. 374 |
| Index | p. 376 |
| Table of Contents provided by Ingram. All Rights Reserved. |
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