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Formulation, Implementation, and Control of Competitive Strategy,9780072333237
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Formulation, Implementation, and Control of Competitive Strategy

by
Edition:
7th
ISBN13:

9780072333237

ISBN10:
0072333235
Format:
Paperback
Pub. Date:
8/25/1999
Publisher(s):
McGraw Hill College Div
List Price: $99.85

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What version or edition is this?
This is the 7th edition with a publication date of 8/25/1999.
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  • The New copy of this book will include any supplemental materials advertised. Please check the title of the book to determine if it should include any CDs, lab manuals, study guides, etc.

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Table of Contents

Part I: Overview of Strategic Management

Chapter 1: Strategic Management

Part II: Strategy Formulation

Chapter 2: Defining the Company’s Mission and Social Responsibility

Chapter 3: The External Environment

Chapter 4: The Global Environment: Strategic Considerations for Multinational Firms

Chapter 5: Environmental Forecasting

Chapter 6: Internal Analysis

Chapter 7: Formulating Long-Term Objectives and Grand Strategies

Chapter 8: Strategic Analysis and Choice in Single- or Dominant-Product Businesses: Building Sustainable Competitive Advantages

Chapter 9: Strategic Analysis and Choice in the Multibusiness Company: Rationalizing Diversification and Building Shareholder Value

Part III: Strategy Implementation

Chapter 10: Implementing Strategy through Short-Term Objectives, Functional Tactics, Reward System, and Employee Empowerment

Chapter 11: Implementing Strategy through Restructuring and Reengineering the Company’s Structure, Leadership, and Culture

Chapter 12: Strategic Control and Continuous Improvement

12 Strategic Control and Continuous Improvement



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