9780072333237

Formulation, Implementation, and Control of Competitive Strategy

by
  • ISBN13:

    9780072333237

  • ISBN10:

    0072333235

  • Edition: 7th
  • Format: Paperback
  • Copyright: 8/25/1999
  • Publisher: McGraw Hill College Div
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Supplemental Materials

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Table of Contents

Part I: Overview of Strategic Management

Chapter 1: Strategic Management

Part II: Strategy Formulation

Chapter 2: Defining the Company’s Mission and Social Responsibility

Chapter 3: The External Environment

Chapter 4: The Global Environment: Strategic Considerations for Multinational Firms

Chapter 5: Environmental Forecasting

Chapter 6: Internal Analysis

Chapter 7: Formulating Long-Term Objectives and Grand Strategies

Chapter 8: Strategic Analysis and Choice in Single- or Dominant-Product Businesses: Building Sustainable Competitive Advantages

Chapter 9: Strategic Analysis and Choice in the Multibusiness Company: Rationalizing Diversification and Building Shareholder Value

Part III: Strategy Implementation

Chapter 10: Implementing Strategy through Short-Term Objectives, Functional Tactics, Reward System, and Employee Empowerment

Chapter 11: Implementing Strategy through Restructuring and Reengineering the Company’s Structure, Leadership, and Culture

Chapter 12: Strategic Control and Continuous Improvement

12 Strategic Control and Continuous Improvement

Rewards Program

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