Get Connected The Social Networking Toolkit for Business

by Hall, Starr

• ISBN13: 9781599183589
• ISBN10: 1599183587
• Edition: 1st
• Format: Paperback
• Copyright: 2009-09-01
• Publisher: Entrepreneur Press

Summary

The business owner�s shortcut to social networking success .With this enlightening guide to mastering MySpace.com, Facebook.com and other top social.networking sites, entrepreneurs discover how to quickly connect with today�s more social, more.interactive consumers. Social media pros Starr Hall and Chadd Rosenberg give newbie networkers.an in-depth look at the top 15 social networking sites, allowing them to cut through the clutter.and immediately transition their business into the new media environment. Entrepreneurs uncover.simple steps for establishing their online identity, proven techniques for engaging and attracting.quality customers, and priceless tactics for building and managing their brand within the social.consumer community�ultimately, boosting their customer base and their bottom line! .

Author Biography

Starr Hall is the founder of 2 Point Media LLC, an international brand communications firm specializing in PR, social media, co-branding and licensing. ..
Chadd Rosenberg is a founding partner and new media specialist at Branding Revolution, a brand management company that focuses on using new media to build brands. .

Table of Contents

Part 1: Introduction to Social Networking
1.1 What is Social Networking?
1.2 Types of Social Networking sites
1.3 Choosing the best Social Networking site for your business
1.4 Social Networking Glossary

Part 2: Site Reviews
2.1 SOCIAL NETWORKING
2.1A Facebook.com
2.1B MySpace.com
2.1C Bebo.com
2.1D Hi5.com
2.1E Friendster.com
2.1F Xanga.com
2.1G Twitter.com
2.1H Tagged.com
2.2 PROFESSIONAL NETWORKS
2.2A LinkedIn.com
2.2B ZoomInfo.com
2.3C Spoke.com
2.3 SOCIAL NEWS
2.3A Digg.com
2.4 BUSINESS DIRECTORIES
2.4A Yelp.com
2.4B CitySearch.com
2.5 FORUMS
2.5A Meetup.com