CART

(0) items

Global Business Today,9780073381398

Global Business Today

by
Edition:
6th
ISBN13:

9780073381398

ISBN10:
007338139X
Media:
Paperback
Pub. Date:
10/21/2008
Publisher(s):
McGraw-Hill/Irwin
List Price: $187.32

Rent Textbook

(Recommended)
 
Term
Due
Price
$4.99

Buy Used Textbook

In Stock Usually Ships in 24 Hours.
$1.00

eTextbook

We're Sorry
Not Available

New Textbook

We're Sorry
Sold Out

More New and Used
from Private Sellers
Starting at $0.01

Questions About This Book?

Why should I rent this book?
Renting is easy, fast, and cheap! Renting from eCampus.com can save you hundreds of dollars compared to the cost of new or used books each semester. At the end of the semester, simply ship the book back to us with a free UPS shipping label! No need to worry about selling it back.
How do rental returns work?
Returning books is as easy as possible. As your rental due date approaches, we will email you several courtesy reminders. When you are ready to return, you can print a free UPS shipping label from our website at any time. Then, just return the book to your UPS driver or any staffed UPS location. You can even use the same box we shipped it in!
What version or edition is this?
This is the 6th edition with a publication date of 10/21/2008.
What is included with this book?
  • The Used copy of this book is not guaranteed to inclue any supplemental materials. Typically, only the book itself is included.
  • The Rental copy of this book is not guaranteed to include any supplemental materials. You may receive a brand new copy, but typically, only the book itself.

Summary

Charles Hill's Global Business Today, 6e (GBT) has become an established text in the International Business market for several key reasons: (1) it is comprehensive and up-to-date, (2) it goes beyond an uncritical presentation and shallow explanation of the body of knowledge, (3) it maintains a tight, integrated flow between chapters, (4) it focuses on managerial implications, (5) it makes important theories accessible and interesting to students, and (6) it incorporates ancillary resources that enliven the text and make it easier to teach. The success of the first five editions of Global Business Today has been based in part upon the incorporation of leading edge research into the text, the use of the up-to-date examples and statistics to illustrate global trends and enterprise strategy, and the discussion of current events within the context of the appropriate theory. Our research has shown that students and instructors alike enjoy the interesting, informative, and accessible writing style of GBT so much so that the writing has become Charles Hill's trademark. In addition to boxed material which provides deep illustrations in every chapter, Hill carefully weaves interesting anecdotes into the narrative of the text to engage the reader.

Table of Contents

Globalization
Globalization
Country Differences
National Differences in Political Economy
National Differences in Culture
Ethics in International Business
Cross-Border Trade and Investment
International Trade Theory
International Trade and the Balance of Payments
The Political Economy of International Trade
Foreign Direct Investment
Regional Economic Integration
Global Money System
The Foreign Exchange Market
The International Monetary System
Competing in a Global Marketplace
The Strategy of International Business
Entering Foreign Markets
Exporting, Importing, and Countertrade
Global Production, Outsourcing, and Logistics
Global Marketing and R & D
Global Human Resource Management
Table of Contents provided by Publisher. All Rights Reserved.


Please wait while the item is added to your cart...