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9781118250716

The Good Fail Entrepreneurial Lessons from the Rise and Fall of Microworkz

by
  • ISBN13:

    9781118250716

  • ISBN10:

    1118250710

  • Edition: 1st
  • Format: Hardcover
  • Copyright: 2012-05-08
  • Publisher: Wiley

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Summary

Good Fail is part business story, part guilty pleasure, highlighting one man's very public missteps and the painful lessons learned as a result. Written in a conversational style designed to engage fellow entrepreneurs, the book answers questions many computer industry veterans have been asking for more than a decade about what went wrong at Microworkz, Richard Keith Latman's maiden company. It also chronicles Latman's long journey back and offers pointed advice about effective business development, negotiating, human resource management and leadership, which he has successful applied at his latest ventures, iMagicLab and Latman Interactive.

Author Biography

Richard Keith Latman is Chief Executive Officer, cofounder of iMagicLab and the Founder of Latman Interactive. Latman drives product development, technology, sales, marketing, and architecture decisions across all iMagicLab/Latman products to ensure the product direction is consistent with the overall strategy of the company and the needs of the marketplace. Over the past nine years, he has trained tens of thousands of salespeople, written over 275 articles, and spoken at major events and seminars nationwide.

Latman has broad experience in the sales, hardware, software, and services sectors, having spent more than 20 years in senior management roles in the IT industry. Prior to founding iMagicLab, Latman helped start many innovative companies including RetailTRAC (sold to Minow LLC), MicroPOS (sold to Micros), and Microworkz.com.

Table of Contents

Prefacep. ix
Introductionp. xiii
Against All Oddsp. 1
Out of My Leaguep. 13
From Brides to BeOSp. 27
Catching the Wavep. 39
Too Much Too Soonp. 55
The Fallp. 61
iToasterp. 79
Moving Onp. 87
Redemptionp. 101
Epilogue: Nineteen Ways to Avoid a Good Failp. 119
Appendix: Forty-Seven Success Storiesp. 139
About the Authorp. 153
Table of Contents provided by Ingram. All Rights Reserved.

Supplemental Materials

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The New copy of this book will include any supplemental materials advertised. Please check the title of the book to determine if it should include any access cards, study guides, lab manuals, CDs, etc.

The Used, Rental and eBook copies of this book are not guaranteed to include any supplemental materials. Typically, only the book itself is included. This is true even if the title states it includes any access cards, study guides, lab manuals, CDs, etc.

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