9780500289808

Graphic Design Theory (Graphic Design in Context)

by
  • ISBN13:

    9780500289808

  • ISBN10:

    0500289808

  • Edition: 00
  • Format: Trade Paper
  • Copyright: 10/17/2012
  • Publisher: BLOOMBERG

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Summary

This is the first comprehensive introduction for today'sstudents to the theory of graphic design. Featured topicsinclude communication models; visual representationas a system of signs; cognitive approaches to design;modernism and postmodernism; and the social, cultural,and material contexts of contemporary design.

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