The Great Reset

by Florida, Richard

• ISBN13: 9780062009050
• ISBN10: 0062009052
• Edition: Reprint
• Format: Paperback
• Copyright: 2011-07-05
• Publisher: Harperbusiness

Summary

We've weathered tough times before. History teaches us that periods of "creative destruction," like the Great Depression of the 1930s, also present opportunities to remake our economy and society and to generate whole new eras of economic growth and prosperity. In The Great Reset, bestselling author and economic development expert Richard Florida provides an engaging and sweeping examination of these previous economic epochs, or "resets," while looking toward the future to identify the patterns that will drive the next Great Reset and transform virtually every aspect of our lives. He distills the deep forces that alter physical and social landscapes-how and where we live, how we work, how we invest in individuals and infrastructure, how we shape our cities and regions-and shows the ways in which these forces, when combined, will spur a fresh era of growth and prosperity, define a new geography of progress, and create surprising opportunities for all of us.

Author Biography

Author of the bestselling The Rise of the Creative Class and Who's Your City? Richard Florida is a regular columnist for The Atlantic. He has written for the New York Times, the Wall Street Journal, The Economist, and other publications. His multiple awards and accolades include the Harvard Business Review's Break-through Idea of the Year. He was named one of Esquire magazine's Best and Brightest (2005) and one of Business Week's Voices of Innovation (2006). He lives in Toronto, Canada.

Table of Contents

New Preface for the Paperback Edition	p. vii
Past as Prologue
The Great Reset	p. 3
The Crisis Most Like Our Own	p. 10
Urbanism as Innovation	p. 18
The Most Technologically Progressive Decade	p. 25
Suburban Solution	p. 30
The Fix Is In	p. 37
Unraveling	p. 41
Redrawing the Economic Map
Capital of Capital	p. 49
Who's Next?	p. 55
Fire Starter	p. 61
Big Government Boomtowns	p. 66
Death and Life of Great Industrial Cities	p. 71
Northern Light	p. 87
Sun Sets on the Sunbelt	p. 92
A Hew Way of Life
The Reset Economy	p. 105
Good Job Machine	p. 116
The New Normal	p. 129
The Great Resettle	p. 141
Big, Fast, and Green	p. 151
The Velocity of You	p. 156
Faster Than a Speeding Bullet	p. 164
Renting the Dream	p. 171
Resetting Point	p. 180
Acknowledgments	p. 188
References	p. 190
Index	p. 215
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