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This is the edition with a publication date of 5/31/2011.
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Beat local companies at their game. If you need the best practices and ideas for gaining market share in developing economies but don't have time to find them this book is for you. Here are 10 inspiring and useful perspectives, all in one place. This collection of HBR articles will help you: Manage risk in unstable environments Ward off political threats to your business Customize your business model for emerging markets Tailor your strategy to capitalize on countries? strengths Gain ground on emerging giants Compete in China?s new high-tech market Win the war for talent in developing economies Serve the bottom of the pyramid profitably
Table of Contents
|New Business Models In Emerging Markets||p. 1|
|China vs the World||p. 21|
|Is It Too Late to Enter China?||p. 47|
|How Local Companies Keep Multinationals at Bay||p. 65|
|China + India: The Power of Two||p. 99|
|The Battle for Female Talent in Emerging Markets||p. 125|
|Making Better Investments at the Base of the Pyramid||p. 141|
|Strategies That Fit Emerging Markets||p. 163|
|The Hidden Risks in Emerging Markets||p. 203|
|Managing Risk in an Unstable World||p. 223|
|Table of Contents provided by Ingram. All Rights Reserved.|