Increase Your Web Traffic in a Weekend

by Ford, Jr., Jerry Lee; Stanek, William R.

• ISBN13: 9781435456662
• ISBN10: 1435456661
• Edition: 6th
• Format: Paperback
• Copyright: 2010-12-07
• Publisher: Cengage Learning PTR

Summary

These days, everyone seems to have a home page or a Web site. However, just because you create and publish a Web site doesn't mean anyone will visit it. Competition to attract visitors is extreme. The reality is that of the millions of Web pages out there, only a handful actually attract a steady readership; and these same Web pages are the ones that attract advertisers. In order to compete, you need to develop and implement a Web site promotion plan. What can you do when you build a home page that no one visits? What can you do to earn money on your Web site? Is there an easy way to attract readers and advertisers without spending a fortune? There are low-cost ways to attract readers and advertisers to your home page or Web site, and Increase Your Web Traffic In a Weekend, Fifth Edition shows you how. The book lays out a cost-effective, comprehensive plan that both Web beginners and experts can use to build an audience for a home page or Web site. The techniques covered are the result of the authors' years of practical experience, but you can put them to use in just a weekend!

Table of Contents

Friday Evening: Promoting Your Web Site to the World

Saturday Morning: Putting the Motion in Promotion

Saturday Afternoon: the Coolest, the Hottest, and the Best

Sunday Morning: Attracting the Masses

Sunday Afternoon: Discovering Who's Visiting Your Site and Why

Glossary

Index

Table of Contents provided by Publisher. All Rights Reserved.