Part I. Maximizing the Value of Data and Information Technology
Chapter 1 A Look Toward the Future of Information
Case #1, Opening Case: Need Start-up Cash? Try Crowdfunding at Kickstarter.com
IT and Management Opportunities and Challenges
Top Management Concerns and the Most Influential ITs
IT Agility, Consumerization, and Competitive Advantage
Strategic Planning and Competitive Models
Why IT is Important to Your Career, and IT Careers
Case #2, Business Case: Building a Sustainable Big City with a Competitive Edge
Case #3, Video case, Public Sector: ACCESS NY?IT Strategy and Transformation
Data Analysis & Decision Making: Online interactive demo: Estimating Cost-Savings from Switching to the Cloud
Chapter 2 Information Management and IT Architecture
Case #1, Opening Case: Paul McCartney?s Artistic Legacy and its IT architecture
Information Management in the 2010s
IT Architecture
Information Systems and IT Infrastructure
Cloud Computing and Services
Virtualization and VM (virtual machines)
Case #2, Business Case: Online Gamers? Statistics Stored in the Cloud
Case #3, Video cases: Three Cloud Computing Case Studies
Data Analysis & Decision Making: DSS to Control and Manage Gasoline Costs
Chapter 3 Database, Data Warehouse, and Data Mining
Case #1, Opening Case: Zero-Downtime at BNP Paribas
Database Technology
Data Warehouse and Data Mart Technologies
Data and Text Mining
Business Intelligence (BI) and Analytics
Digital and Physical Document Management
Case #2, Business Case: Global Defense Contractor Gains Competitive Edge with Analytics
Case #3, Video case: Privacy vs. Convenience: How We Enable Data Mining
Data Analysis & Decision Making: Calculating Document Management Costs
Chapter 4 Networks, Collaboration, and Sustainability
Case #1, Opening Case: Mobile Network Gives Haneda Airport its Competitive Edge
4.1 Business IT Networks and Components
4.2 Wireless Network Applications and Mobile Infrastructure
4.3 Network Management and Search
4.4 Collaboration and Communication Technologies
4.5 Sustainability and Ethical Issues
Case #2, Business Case: Avoiding a Future of Crippling Car Congestion
Case #3, Video case: Advocate Health Care achieves fast ROI with Business Video
Data Analysis & Decision Making: Cost Comparison of Web Conferencing
Chapter 5 CyberSecurity, Compliance, and Business Continuity
Case #1, Opening Case: Managing BYOD Security Risks
5.1 Up Close Look at Cybercrimes, Criminals, and Motivations
5.2 IT Vulnerabilities and Threats
5.3 Defending Against Fraud
5.4 Information Assurance and Risk Management
5.5 Network Security
5.6 Internal Control and Compliance
5.7 Business Continuity and Auditing
Case #2, Business Case: Army Deploys Androids, Securely
Case #3, Video case: Cars, Appliances Could Be Hack Targets
Data Analysis & Decision Making: Financial Impact of Breached Protected Health Information
Part II. Digital, Mobile and Social Commerce
Chapter 6 E-Business & E-Commerce Models and Strategies
Case #1, Opening Case: The Google Universe
6.1 E-Business Challenges and Strategies
6.2 Business to Consumer (B2C) E-Commerce
6.3 Business to Business (B2B) E-Commerce and E-Procurement
6.4 E-Government and Public Sector IT Trends
6.5 E-Commerce Support Services and Digital Marketing Communications
6.6 E-Business Ethics and Legal Issues
Case #2, Business Case: E-Government: Increasing Productivity and Efficiency with Cloud and Mobile Technologies
Case #3, Video Case: Finding Your Dream Home in the Age of E-Commerce
Data Analysis & Decision Making: Creating Visualizations Using Public Online Datasets
Chapter 7 Mobile Technologies and Commerce
Case #1, Opening Case: Macy?s Races Ahead with Mobile Retail Strategies
7.1 Mobile Computing Technology
7.2 Mobile Commerce
7.3 Mobile Transactions and Financial Services
7.4 Location-Based Services and Commerce
7.5 Mobile Enterprise Applications
Case #2, Business Case: Mobile eTextbooks with Chegg.com
Case #3, Video Case: Future Tech: Searching with Pictures using MVS
Data Analysis & Decision Making: Estimating Financial Benefits of Increased Customer Loyalty
Chapter 8 Web 2.0 and Social Media
Case #1, Opening Case: Organizations WOW Customers with Social Customer Service
8.1 Web 2.0 and Social Media
8.2 Virtual Communities and Social Networking Services
8.3 Enterprise 2.0 Tools
8.4 Social Media Metrics
8.5 The Future: Web 3.0
Case #2, Business Case: Is Google+ A Better Social Network?
Case #3, Video Case: Creating Customer Engagement for Danone Activia
Data Analysis & Decision Making: Estimating the Value of Social Media
Part III. Enterprise Systems, Analytics, and Visualization
Chapter 9 Functional Area and Compliance Systems
Case #1, Opening Case: International Speedway Gets Lean
9.1 Management Levels and Functional Systems
9.2 Manufacturing, Production, and Transportation Systems
9.3 Sales and Marketing Systems
9.4 Accounting, Finance, and their Compliance Systems
9.5 Human Resources Systems, Compliance, and Ethics
Case #2, Business Case: Station Casinos Loyalty Program
Case #3, Video case: Superior Manufacturing wipes the competition
Data Analysis & Decision Making: SunWest Foods? Improved Bottom Line
Chapter 10 Enterprise Systems and Applications
Case #1, Opening Case: Managing the U.S. Munitions Supply Chain
10.1 Enterprise Systems
10.2 Enterprise Resource Planning (ERP) Systems
10.3 Supply Chain Management (SCM) Systems
10.4 Collaborative Planning, Forecasting, and Replenishment (CPFR) Systems
10.5 Customer Relationship Management (CRM) Systems
Case #2, Business Case: Supply Chain Collaboration in the Cloud at Lenovo
Case #3, Video case: Supply Chain Performance Management
Data Analysis & Decision Making: Assessing the Cost/Benefits of Cloud CRM
Chapter 11 Performance Management using Data Visualization, Mashups, and Mobile Intelligence
Case #1, Opening Case: Data Viz iPad App Improves America First?s Performance
11.1 Data Visualization and Data Discovery
11.2 Enterprise Data Mashups
11.3 Business Dashboards
11.4 Mobile Dashboards and Intelligence
Case #2, Visualization Case: Are You Ready for Football?
Case #3, Video Case: Mashup-Driven Dashboards and Reporting
Part IV. IT Planning, Strategy, and Ethics
Chapter 12 IT Planning, Sourcing, and Vendor Relationships
Case #1, Opening Case: Consumer Banks Reinvent with New Business and IT Strategies
12.1 IT Strategy and the Strategic Planning Process
12.2 IT Governance
12.3 Aligning IT with Business Strategy
12.4 IT Operating Plans and Sourcing Strategies
12.5 IT Vendor Relationships
Case #2, Business Case: PUMA Sources its Billing Department
Case #3, Video Case: Health Info Exchange at UMass Memorial
Data Analysis & Decision Making: 3rd Party vs Company-Owned Offshoring
Chapter 13 Business Process Improvement and Project Management
Case #1, Opening Case: AutoTrader.com?s Order Process Goes from Fragile to Flexible
13.1 Business Process Management (BPM)
13.2 Software Architecture and IS Design
13.3 IT Project Management
13.4 Systems Development
Case #2, Business Case: Pep Boys? IT Planning Process
Case #3, Video Case: BlueWorksLive
Process Modeling: Modeling a Business Process and Brainstorming a Business Strategy Using ARIS Express and Blueprint
Chapter 14 IT Ethics and Responsible Conduct
Case #1, Opening Case: Recognizing Corporate Social Media Discrimination
14.1 Can IT Cut its Global Carbon Footprint? Can Users?
14.2 Responsible Conduct
14.3 Connectivity Overload and a Culture of Distraction
14.4 On the Verge of a New Tech Revolution
Case #2, Business Case: Target?s Big Data Analytics Know Too Much
Case #3, Video Case: Backlash against Google Street View
Simulation: Global Warming Calculator